Positive Grid Introduces BIAS FX: World’s First Cross-Platform Guitar Effects App Gives Musicians Access to Powerful Pedalboards in the Cloud

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Innovative merging of the cloud, mobile apps and social media represents future of music making and enables limitless creation of tones and effects that can be shared with others via Mac, Windows and iOS devices.

Screen shot from Positive Grid's BIAS FX app

“The sophisticated sound engine, sharing capabilities and cross-platform flexibility of BIAS FX takes digital guitar effects to an entirely new level,” said Calvin Abel, product manager at Positive Grid

Positive Grid today introduced BIAS FX, the world’s first cross-platform guitar amp and effects processor, which gives musicians seamless access to a huge shared database of cloud-based tones and changes the way that music is created and performed.

For the first time ever, it is possible to virtually create studio-quality guitar effects, pedalboards and rigs and run them identically on Mac, Windows and iOS mobile devices and computers. Now, when the moment of inspiration strikes, musicians are no longer limited to using patches created as factory presets by a handful of guitarists nor do they need to haul around dozens of pedals and fumble with a snake pit of cables to find the perfect sound.

The most powerful processer ever made by Positive Grid, BIAS FX creates a virtually limitless pedalboard in the cloud for guitarists of all skill levels. Users are able to share their sounds on Positive Grid’s ToneCloud®, a collaborative guitar effects community that is rapidly expanding the universe of tones available to guitar and bass players worldwide. In addition, ToneCloud’s massive sound bank will continue to grow as Positive Grid works with famous artists, producers and engineers worldwide to upload even more extraordinary signature effects and pedalboards.

Through advanced modeling technology–which constructs digital representations of analog tones–the BIAS FX platform replicates the warm, punchy sound of effects pedals, amps and rack processors while offering musicians endless options for customizing their own personalized sound. BIAS FX builds on the innovations of the growing number of mobile guitar apps and interfaces—Including the company’s JamUp, BIAS Amp and ToneCloud offerings—that have changed the way tens of millions of guitarists play and practice every day. The platform is controlled by a simple drag-and-drop interface that makes it extremely easy to use.

“The sophisticated sound engine, sharing capabilities and cross-platform flexibility of BIAS FX takes digital guitar effects to an entirely new level,” said Calvin Abel, product manager at Positive Grid, developers of BIAS for iPad, the top-selling music app in more than 118 countries. “In addition to providing an endless variety of quality tones, it seamlessly integrates across mobile and desktop platforms and offers an open community of tone creation.”

When integrated with BIAS Amp, users can further sculpt their tone and construct virtual tube amps from scratch on the component level by selecting from a variety of preamps, speakers, tunes, power amps, cabinets and equalizers. Even the microphone placement can be tweaked to augment the sound. A digital replication of setting up two amps can be created to provide the resonance, vibrancy and dynamics of playing through wide stereo. Users can also patch everything together, including all pedals and rack effects, in any possible order with dual signal paths running in parallel.

Offering still more creative freedom, BIAS FX integrates with other audio apps via Inter-App Audio that enables mobile musicians to insert third-party effects for guitar, bass, piano, synth, percussion and other instruments anywhere in the dual signal paths. Every saved or downloaded preset is synced across all platforms, so the tones created in the studio are the same exact ones that load in users’ iPads onstage. BIAS FX gives players dead-on consistent tone across all devices, anywhere and everywhere.

BIAS FX ($29.99) is now available for iPad. BIAS FX Desktop Explorer program is now open for signup to Mac and Windows users.

For more information about BIAS FX, please visit http://www.positivegrid.com.

Key Features of BIAS FX:

  •     Unrivalled, component-level simulation, authentic analog-like sound quality
  •     Extremely intuitive operation makes BIAS FX a breeze to use
  •     25 high-quality effect pedals with brand new sound-processing algorithms
  •     5 ultra-professional rack processors that sound like high-end analog gear
  •     12 classic amps, import unlimited amp models from BIAS AMP
  •     Full integration with BIAS Amp gives you unprecedented control over designing your own fully customized dream amps
  •     Dual signal path and dual amp processing
  •     Brand new splitter switches between and combines dual signal paths, adjusting the level and frequency range for each path to give you more tone-shaping possibilities
  •     Live View mode lets you recall any preset with a single tap and toggle on/off any single effect or category of effects
  •     Pedalboard View shows all the effects and amps in the currently loaded preset at once
  •     Global Settings optimizes BIAS FX’s output to sound the best in any environment—including sending to a mixer, amp head or combo or stack power amp—by letting you EQ and selectively deactivate the app’s preamp, tonestack, power amp and cab separately for each destination.
  •     Inter App Audio compatibility lets you insert other Inter App Audio apps in any place in your BIAS FX signal path

About Positive Grid
Based in California, with satellite operations in Germany, Italy and Taiwan, Positive Grid delivers superior mobile music experiences to more than two million users worldwide. The company designed and developed a core technology base in 2008 and is currently expanding this innovation to various applications, including its ToneCloud® sharing platform. BIAS for iPad is the best-selling music app in more than 118 countries and JamUp is the top-ranking iOS guitar app in the world.

Twitter: @PositiveGrid
facebook.com/positivegrid

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Doug Wright
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