The new approach enables film studios and content providers to completely eliminate wholesale pricing, costly inventory overhead, and third party distribution and instead, sell branded merchandise directly to audiences around the world
Austin, TX (PRWEB) April 28, 2015
Cinsay, Inc., the leader in social video ecommerce, has announced that its premiere branded made-to-order merchandise and apparel division, Cinsay On Demand, has launched a new web site featuring expanded services for customers including new state of the art digital printing, embroidery and silk screen equipment along with full service marketing, merchant services, fulfillment and web development services.
Cinsay On Demand has added new printing, embroidery and sublimation equipment to serve its growing customer base of content providers including movie studios, musicians, sports franchises and entertainment clients as well as independent small businesses, big brands and Network Marketing companies. The company has also added web business services to help merchants market and promote their online stores as well as design and host entire ecommerce sites like ShopAndretti.com, ShopRisi.com, ShopMarioA.com and ShopStrokersDallas.com.
Expanded services include the ability for content providers to now sell directly to consumers, eliminating the need for wholesale in the supply chain. Merchandise and apparel are produced ‘on demand’ as orders come in via the video, creating the ultimate ‘just in time’ inventory control, which then ships directly to customers.
Former All-American NFL Dallas Cowboy’s running back and former Heisman Trophy winner, Herschel Walker, said, “Cinsay On Demand has the most competitive pricing whether you need to have your logo or artwork printed on one shirt or five hundred t-shirts; they can do it! Cinsay On Demand provides an avenue for businesses to create a unique revenue stream by adding instant inventory without the overhead or, simply a great solution for employers needing branded shirts, caps and other items for their employees.”
“Cinsay On Demand meets the needs of instant, brandable merchandise for anyone in need of quality designed items without having to manage the inventory, shipping, tracking and returns. We’ve created the best of printable merchandise and combined it with turnkey order fulfillment along with a complete stand alone shopping site branded to the unique demands of each merchant,” said Christian Briggs, Founder and CEO of Cinsay, the parent company. “Whether someone needs just one shirt or one million, our expanded facility in Dallas can accommodate any order. There’s simply no other type of opportunity out there like this for businesses, schools or nonprofits.”
Content to Commerce
Cinsay On Demand also fits perfectly with Cinsay’s core business model, the world’s leading transactional video player. Cinsay’s video platform enables anyone to upload video and add merchandise, lead generation, or other ‘call to actions’ – all inside the socially shareable video and then post to any website or social media page like Facebook, twitter, China’s RenRen or WeChat and Tencent.
The new approach enables film studios and content providers to completely eliminate wholesale pricing, costly inventory overhead, and third party distribution and instead, sell branded merchandise directly to audiences around the world.
“The new effort with Cinsay On Demand will bring an instant retail channel for studios, filmmakers, and any other publishers to directly reach their audiences with both targeted and relevant merchandise and apparel. The ability to sell retail inside movie trailers, music videos, films and other entertainment content is huge and increases conversions while also reduce the costs of marketing. The direct approach also increases profit margins for retailers and license holders.”
“For our customers who combine our division’s apparel and merchandise inventory along with Cinsay’s video marketing and commerce platform, the opportunities to reach consumers anywhere in the world becomes an instant and huge opportunity – and all inside one easy to create and deploy platform,” Briggs added.
Studies show more people are pre-shopping for items on mobile devices – even while at brick and mortar stores. By combining compelling video with branded apparel and merchandise, merchants can now capture those views from shoppers and turn them into buyers on the spot. The power of video means higher conversions on average and Cinsay On Demand offers merchants the ability to be freed from carrying inventory making for a compelling business model.
“This brings a new game to anyone selling branded merchandise online, now retailers, big brands and studio heads can cost effectively reach more people and sell more merchandise within hours of setting up their first video and approved artwork. It’s what we are calling the new “Content to Commerce” business model that allows them to reach directly to,” added Briggs.
For more information about Cinsay On Demand and how businesses and organizations are gaining more revenues and customers, call 972-478-5907 or visit http://www.CinsayOnDemand.com and speak with an expert. Also, visit Cinsay On Demand’s Pinterest site for the latest in new designs from featured clients.
Cinsay has developed the world’s first, multi-patented shareable, marketing and ecommerce video platform. Built to be viewer and socially interactive, Cinsay’s shoppable platform is designed to drive significantly higher traffic and views for any type of business. Cinsay’s syndicatable technology enables anyone to market and promote services, sell products, accept donations and political contributions all inside its multi-patented video player platform. The technology also allows for archived or live video and provides in-depth analytics on views, shares, and transactions. Additional statistics include demographics as well as consumer buying patterns. Cinsay hosts exclusive content and shopping channels for sports, music and movies aligned with partners including Andretti Autosport, Risi Competizione, Suretone Entertainment and Strokers Dallas. The company is also a software provider to SMBs via Yahoo’s Commerce Central.
Forbes named Cinsay one of “America’s Most Promising Companies” while eTail Conferences named Cinsay a “Rising Star in innovation” for 2012. Red Herring also selected Cinsay for the “Top 100 Companies in North America” for 2014. For more information, please visit http://www.cinsay.com or call 855-725-2462. One or more of the following patents may protect Cinsay’s software, systems, and/or services. U.S. Patent Nos.7,840,415; 7,987,098; 8,769,053; 8,782,690; 8,813,132; 8,312,486; 8,533,753; and 8,549,555.