Go With Joe: Snow Joe® + Sun Joe® Gets the Job Done at National Hardware Show

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Football Legends, Envelope-Pushing Products Make Booth 16008 a Must-See

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There’s never been a better time to experience the power of gas-free performance.

Attendees at the National Hardware Show (NHS), from May 5-7, can go with Joe – Snow Joe® + Sun Joe®, that is – to get the smart lawn, garden, and home solutions needed to tackle any chore.

At the Snow Joe + Sun Joe booth, DIY-ers and home improvement enthusiasts will see new “Tools for No Ordinary Joe” – and get the chance to meet two Joes who are certainly not ordinary: pro football legends Joe Theismann and Joe Greene. Theismann will be at the booth from 12-2 p.m. on Wednesday, May 6, and Greene will be present from 12-2 p.m. on Thursday, May 7. Both celebrities will be available for pictures and autographs at booth 16008.

“Just like the Joes’ legendary performances on the gridiron, Snow Joe + Sun Joe are rapidly becoming household names on the home turf as we continue to provide innovative solutions for lawn, garden, and home projects,” said Lauren Sahalon, creative director of Snow Joe + Sun Joe. “In addition to meeting these sports heroes, visitors to our booth at the National Hardware Show will be treated to our widest and most user-friendly product portfolio ever – and we’re just getting started.”

The iON Family
The innovative iON battery-powered tools line has expanded – and now one battery can power the entire eco-friendly tool system. Compared to more expensive, gas-guzzling counterparts, these greener alternatives get the job done faster and easier with zero carbon emissions for cleaner air. The product line includes:

Snow Joe

  • iON 40-Volt Cordless 18-Inch Single Stage Brushless Snow Blower: Ideal for clearing snow from sidewalks, driveways, and decks, the Snow Joe iON is the newest addition to the Snow Joe lineup and the first single stage snow blower to provide easy and convenient cord-free operation. Powered by EcoSharp® technology, Snow Joe’s patent-pending rechargeable 40-volt lithium-ion battery system, the iON delivers up to 50 minutes of whisper-quiet run time with zero carbon emissions for cleaner air (MSRP: $399.99).
  • iON PRO Series 18- and 21-Inch Cordless Single Stage Brushless Snow Blowers: As amped up versions of the original battery-powered snow blower, the iON PRO 18-inch and 21-inch snow blowers are ideal for clearing snow off large driveways, sidewalks, and decks. They are engineered with powerful 500 W brushless motors for increased battery efficiency, optimal motor performance and extended motor life (MSRP: $499.99 for 21-inch and $429.99 for 18-inch).
  • iON 40-Volt Cordless 13-Inch Brushless Snow Shovel: Ideal for quick, easy, and cord-free snow pickups on decks, steps, patios, and sidewalks, the iON13SS combines innovation and functionality to deliver the ultimate grab-n-go snow-busting tool (MSRP: $249.99).

Sun Joe

  • iON 40-Volt Cordless 16-Inch Lawn Mower: Ideal for small to mid-sized lawns, the iON16LM starts instantly with a simple push of a button and its ergonomic handle maximizes user comfort during use. Its compact design features rugged front and rear all-terrain wheels that make it easy to maneuver in tight spaces (MSRP: $399.99).
  • iON 40-Volt Cordless 16-Inch Chain Saw: Ideal for cutting thick limbs, firewood, logs, and branches, the iON chain saw starts instantly with a simple push of a button and its lightweight, ergonomic design (only 12.8 lbs) maximizes user comfort during use (MSRP: $299.99).
  • iON 40-Volt Cordless 8-Inch Pole Chain Saw: A new member of the iON family, the pole chain saw makes it quick and easy to trim your overgrown trees while standing safely on solid ground. It provides the cutting performance of a comparable gas- or electric-powered unit with the convenience and freedom of a lightweight (10.8 lbs) cordless device (MSRP: $249.99).
  • iON 40-Volt Cordless Blower + Vacuum + Mulcher: The first cord-free blower option from Sun Joe, this 3-in-1 blower/vacuum/mulcher combo is perfect for sweeping patios, driveways, decks, and garages with powerful 200 mph air speed and six speed settings (MSRP: $199.99).

“Now, users have eco-friendly and efficient means to tackle tough yard chores throughout the year with EcoSharp technology – iON's interchangeable and rechargeable 40-volt lithium-ion battery system,” said Sahalon. “There’s never been a better time to experience the power of gas-free performance.”

Snow Blower Lineup
Also on display will be the Snow Joe corded and cordless lineup of snow blowers, including the immensely-popular Snow Joe iON – the first battery-powered, gas-free snow blower. The lineup has grown tremendously, with different sized motors and clearing capacities, so users have more corded and cordless options to choose from to best fit their needs.

Chain and Pole Saw Series
Snow Joe + Sun Joe will be making a splash at NHS with an expanded tool selection and wider variety in both the Snow Joe + Sun Joe product lineups. Specifically, an expanded chain and pole saw series will be featured with different sized models to tackle any chore, from pruning a small limb on the ground to chopping larger branches off a tree – with electric and cordless convenience.

Surprise, Surprise
Get your eco-friendly engines started, because there will also be a special reveal at the show, spotlighting Snow Joe + Sun Joe's latest innovation – an industry game-changer.

More information can be found by visiting NHS Booth 16008 and on the newly designed website, http://www.snowjoe.com.

About Snow Joe
The Snow Joe® company develops and manufactures innovative, high-quality, yet affordable, outdoor products to help consumers “Get Equipped” to tackle the great outdoors. Originally founded to bring homeowners smart winter solutions, the company now distributes a wide range of easy-to-operate, reliable, and powerful outdoor power equipment to handle snow removal and yard care – from snow throwers and lawn mowers to trimmers and cultivators – under its “Snow Joe” and “Sun Joe” brand names. The Snow Joe company operates and maintains its own manufacturing facility overseas with corporate headquarters in Edison, N.J. For more information, visit http://www.snowjoe.com.

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Matt Kasik
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