ESI Announces New Resources for Resellers Transitioning into the Cloud

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As SMB demand for cloud solutions grows, ESI is equipping resellers with the tools and knowledge to grow in this market.

Chief Executive Officer George Platt

Chief Executive Officer George Platt

With our portfolio of products and solutions, ESI can help resellers expand into cloud services without abandoning their core customer base.

Estech Systems, Inc. (ESI), a provider of business communication solutions that are simple, intuitive and uniquely integrated, today announced new resources for telecom resellers transitioning into cloud services.

In addition launching a new educational resources, ESI is offering its partners multiple programs to migrate their installed base through hands-on campaign development, management and sales support.

“Interest in the cloud is at an all-time high, and resellers need to view cloud PBX solutions as an equally viable product as traditional, premises-based phone systems,” said George Platt, ESI’s chief executive officer. “With our portfolio of products and solutions, ESI can help resellers expand into cloud services without abandoning their core customer base.”

“ESI’s approach to product differentiation is based on simplicity and flexibility,” said Amy Lind, research manager with IDC’s Enterprise Voice & IP Communications Services program. “ESI delivers a solution that features a greater degree of integration and functionality than many solutions currently in the market. ESI is well positioned for success in the cloud-based VoIP market, particularly because of its track record with premises-based VoIP solutions.”

ESI a different approach to business communications

With the launch of its award-winning Cloud PBX solution in 2014, ESI has ushered in a new era of cloud solutions that are friendly to both the reseller and end user. ESI offers a web-based dashboard with a real-time view of each customer’s system performance, allowing resellers to examine for troubleshooting or to provide proactive support. By prioritizing education and empowerment of resellers and offering highly integrated, ESI-designed phone systems, ESI equips channel partners to deliver differentiated and affordable VoIP communications.

According to the IDC Technology Spotlight sponsored by ESI, Key Drivers and Considerations for the Emerging Cloud PBX Market, businesses looking to implement a cloud-based system face the challenges of identifying the technologies, features and services that are most important; educating employees on how to use the solution; and developing a business case that justifies the investment.

To combat these challenges, IT resellers must focus on educating businesses on the benefits of cloud service delivery models, while also understanding the positive impact to their bottom line through a reduction in truck rolls and increase in new target markets.

The Technology Spotlight is available as a free download at

About ESI
Estech Systems, Inc. (ESI) delivers high-performance business phone systems and cloud services that are simple, intuitive and uniquely integrated, backed by its superior technical support and available in multiple deployment models. Founded in 1987, the company has sold more than 350,000 systems. Through its network of certified ESI resellers, the company provides end-to-end solutions that give businesses the power to choose the features they want and need. ESI is a privately held corporation headquartered in Plano, Texas. For more information, visit

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