Main Line Equity Partners Invests in SmarterServices

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Transaction will expand suite of eLearning applications for educational institutions.

The people and technology behind SmarterServices makes them ready to take the next step in a high-demand area of the education market...

Main Line Equity Partners today announced it has made an investment in SmarterServices, a provider of data-driven eLearning applications for educational institutions—K-12 schools, colleges, and universities.

Online learning, also known as eLearning, is booming. Market research firm Global Industry Analysts projects that eLearning will reach $107 Billion in 2015. More traditional methods of training or education are not going away, but organizations of all types, from schools to corporations, are opting to train and inform via the web.

SmarterServices’ flagship product, SmarterMeasure™ Learning Readiness Indicator, quantifies a learner’s level of readiness to study online and/or in a technology rich environment. It measures non-cognitive variables of Individual Attributes (motivation, procrastination), Learning Styles, Life Factors (time, support resources), Technical Skills and Competency, On-screen Reading Rate and Recall, and Typing Speed & Accuracy.

The newest product, SmarterProctoring™, is an exam proctoring management system that allows schools to manage all aspects of proctoring for students—from locating a proctor and scheduling exams to tracking communications and releasing the exams all within the singe solution. It’s provided at no cost and is designed to work with other solutions such as virtual proctoring companies and on-campus testing centers.

Alongside the capital investment, Main Line Equity Partners will provide leadership, operational support, and a strategic growth plan to help SmarterServices executives and their product teams be poised for taking the company to the next level.

“The people and technology behind SmarterServices makes them ready to take the next step in a high-demand area of the education market,” said Chris Randazzo, Managing Partner at Main Line Equity Partners. “Their combination of market knowledge, entrepreneurial spirit, and educational experience truly make their clients smarter.”

About SmarterServices

SmarterServices™ offers a suite of eLearning applications that empower nearly 600 educational institutions—K-12 schools, colleges, universities—to organize and analyze relevant data about students, teachers, employees, and curriculum. Our data-driven solutions include online student readiness assessments, standardized and custom course evaluations, exam proctoring management, and faculty recruiting. As a result, clients can more intelligently form strategic plans, maximize efficiency, and foster formative learning. Since 2002, over 3 million students have benefited from SmarterServices.

About Main Line Equity Partners

Main Line Equity Partners is focused on investing in profitable, next stage growth companies, with under $10 million in revenue, looking to engage strategic break-through capital and operational support to increase market share and accelerate earnings growth. Our participation goes beyond the capital and quarterly board meetings. We are actively engaged with our portfolio companies throughout the investment lifecycle as a trusted strategic and operational partner to provide a stable platform to manage growth alongside strong, forward-thinking management teams.

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Jim Tagliaferri
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