New York Pass Introduces Ten Day Pass to Accommodate Lengthier Stays in NYC

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New Pass Geared Towards Visitors from Australia, China and UK Choosing to Spend More Time in NYC

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With more visitors discovering New York City’s arsenal of iconic attractions than ever before, now at over 56.4 million visitors annually and counting, New York Pass announced today the release of a new ten day pass to accommodate the growing number of visitors choosing to extend their stay in the Big Apple. New York Pass is New York City’s largest all-inclusive attraction pass card, granting admission to over 90 attractions and offering skip-the-line privileges at select locations and discounts at select retailers, restaurants and Broadway shows. The ten day pass is priced at $260 or just over $20 per day. The average pass holder will save well over $500 based on visiting three top tier attractions each day.

“The creation of the ten day pass reflects the growing number of international visitors, particularly from China and Australia, who see the value of visiting New York City for as long as possible,” said Ken Barrows, Vice President of Leisure Pass North America LLC, the parent company of New York Pass. “In 2013, approximately 646,000 Chinese visitors and 619,000 Australians visited the Big Apple, placing them at #5 and #6 respectively in the top ten list of countries with the most international visitors to New York City.”

The Ten Day Pass is also valuable to the regional visitor heading to the Big Apple on back-to-back weekends where a pass activated on a Friday the first weekend would still be active through the following Sunday or Monday of the second weekend and giving local and regional visitors the best value.

In addition to a ten day pass, visitors have the option of buying a one, two, three, five and seven day pass to accommodate a variety of stays.

Also due to customer feedback, New York Pass added new attractions for pass holders to visit and provided content available in eight different languages, including English, Spanish, French, Italian, German, Dutch, Portuguese and most recently Mandarin to accommodate the growing influx of Chinese tourists.

Every New York Pass includes a free 200 page guidebook with detailed maps, hours of operation, tips and directions to every New York Pass attraction featured. The guidebook is also available for download in the Apple or Android store. For more information and a complete list of attractions where the pass can be used, please visit

About New York Pass
The New York Pass, a smart card that allows cash free entry to over 90 New York tourist attractions along with discounts at select retailers, restaurants, and Broadway shows, is available in durations of one, two, three, five, seven or ten days and comes with a 200+ page New York Pass guidebook complete with hours of operation and directions to every New York Pass attraction, as well as detailed maps and insider tips. The New York Pass guidebook is available in English, Spanish, German, French, Italian, Mandarin, Dutch, and Portuguese.

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Josh Knoller

Shin- Jung Hong