Bruges Puts a Bounty on First Colorado Restaurant Franchise

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Restaurant Franchise Offers Trip to Belgium for Finding First Colorado Owner

Bruges Waffles & Frites, a fast-casual restaurant franchise featuring authentic Belgian specialties, today announced a bounty for the individual who refers the first Colorado franchise owner. The company is expanding restaurant franchises into Denver, Boulder and Colorado Springs as it builds upon its steady growth in Utah. The referring fan will win a trip for two to historic Bruges, Belgium.

“The Bruges brand is built on strong Belgian values, and an authentically European dining experience for each of our customers,” explained Belgian co-founder Philippe Wyffels, “What a better way to celebrate our first Colorado partner than by offering a reward of a visit to Bruges itself?”

With thousands of loyal customers along Utah’s Wasatch front, the restaurant franchise came up with the idea of turning to their fans to help them expand into new states. Few restaurants enjoy the level of online support from fans that Bruges has experienced through online reviews and testimonials, and the company sought a way they could give back to their appreciative patrons.

Fans can simply go to and refer friends or family who may be interested. If the person referred ends up opening the first Bruges Waffles & Frites restaurant in an open state, referrer will receive a travel certificate good for up to $5,000.00 that may be redeemed for a trip for two to Bruges, Belgium. This trip value is based on four nights in Bruges and two nights in Brussels, Belgium, including airfare, rail tickets, and a tour of Bruges.

“Bruges Waffles & Frites has built a loyal following around every restaurant we have opened,” explained co-founder Pierre Vandamme, “We are a very community-oriented company and excited to share the Belgian experience with Colorado.”

Bruges Waffles & Frites began when two Belgian natives set out to recreate an authentic Liège waffle to share with their local community. What started with a local waffle cart has now grown into a trusted brand with many loyal followers, national media attention, and three restaurant locations. The company is now looking to bring a bit of Belgium to Colorado and other key states across the mountain west.

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Gerry Carpenter

Valerie Christensen
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