This partnership signifies the growing calisthenics and bodyweight training trend and the need for more equipment that addresses the requirements of these athletes and their training regimes.
Rancho Cucamonga, CA (PRWEB) May 27, 2015
Ironcompany.com, Inc., a major supplier and manufacturer of fitness equipment and flooring products for retail, commercial and government markets, announced today that it has signed an exclusive worldwide licensing agreement with calisthenics phenom Frank Medrano in a combined effort to bring new and innovative fitness equipment products to market designed to better integrate the needs and training styles of calisthenics, fitness and performance athletes. Frank Medrano is currently the most recognizable calisthenics athlete in the world with followers well into the millions. Frank is currently represented by Wasserman Media Group making him the first calisthenics athlete to obtain representation similar to professional and Olympic athletes.
This partnership signifies the growing calisthenics and bodyweight training trend and the need for more equipment that addresses the requirements of these athletes and their training regimes. Ironcompany.com and Frank Medrano collectively have begun designing and marketing the Frank Medrano Signature Series by Ironcompany.com line of hybrid equipment that will include innovative calisthenics rigs as well as other products and accessories. The Frank Medrano Signature Series by Ironcompany.com will combine manufacturing efforts by Ironcompany.com as well as private label opportunities with outside partners.
“Frank Medrano brings a level of excitement and potential to the fitness industry it hasn’t seen in years, “ says J.P. Brice, CEO of Ironcompany.com, Inc. “For years, people wanting to participate in calisthenics or bodyweight training in a gym were at the mercy of equipment built specifically for weight training. Our goal is to create new hybrid designs that bring calisthenics, bodyweight training and weightlifting together for all to enjoy.”
“I’m excited to be involved with a company with an open mind that has such passion for fitness,” says Frank Medrano. “I use a large assortment of tools and equipment to help enhance my calisthenics training. Most of this equipment is not very accommodating to any other type of training besides weightlifting. I’m looking forward to working with Ironcompany in creating products that better incorporate calisthenics and fitness training so that more people can reach their maximum potential.”
Ironcompany.com, Inc. has been a leading fitness equipment supplier and manufacturer for residential, commercial and government markets since 1997 and is considered a pioneer in online fitness equipment sales and marketing. Ironcompany.com fitness equipment sourcing includes 160 manufacturers with over 8,000 products as well as manufacturing capabilities in the US and other countries. These vast equipment resources combined with a sales staff with a passion for fitness ensures customers of quick, affordable quotes tailored to their fitness needs and budget.
For more information please go to http://www.ironcompany.com/frank-medrano-calisthenics-equipment.aspx or contact J.P. Brice at sales(at)ironcompany.com