Using Aquatic Therapy to Create a Scalable Physical Therapy Business Topic of HydroWorx Sponsored Webinar

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With the right business plan in place, and an understanding of how to correctly scale an aquatic therapy model for long-term success, physical therapy facilities around the nation are discovering the benefits to adding advanced therapy pools. Best practices in building scalable aquatic therapy businesses will be discussed on Thursday, May 28, 2015, during a one-hour live webinar.

Orthopedic Rehab in Kalispell, MT
As co-owners of Kalispell, MT, based Orthopedic Rehab’s Aquatic and Spine Center, Ori and Gulick will share their model for aquatics sustainability...

For any physical therapy business considering the move to aquatic therapy options, the question is not whether aquatics will be beneficial to patients, but how to successfully build an aquatic program that more-than pays for itself over time. True scalability takes forward-thinking practices as well as proven business methods. On Thursday, May 28, 2015, from 2:00-3:00 p.m. E.D.T., HydroWorx will sponsor a one-hour webinar dedicated to this hot-button topic among PT clinic owners, hosted by the National Rural Health Association (NRHA) .

“Creating a Scalable Business with Aquatic Therapy”, presented by Keith Ori, PT, and Patrick Gulick, MS, PT, unmasks the truths behind what it takes for physical therapy entities to make the move to aquatic therapy. As co-owners of Kalispell, MT, based Orthopedic Rehab’s Aquatic and Spine Center, Ori and Gulick will share their model for aquatics sustainability by revealing:

  •     How they made the decision to expand into aquatic therapy, including how they chose the right therapy pool, site and business model.
  •     How they marketed their pool to potential patients and referral sources.
  •     How they managed the staffing, training, appointment scheduling and other aspects of their aquatic therapy program.

In a rarely seen move of complete openness, Ori and Gulick will be sharing with “Creating a Scalable Business with Aquatic Therapy” attendees their actual financial figures, including profits/losses, therapy pool statistics, financial summaries and more. Registration is free, but must be made online at before the start of the webinar to attend.

About the Presenters

Keith Ori has been a well-recognized speaker on the benefits of aquatic therapy for many years thanks to his extensive experience in the space of physical therapy for post-operative patients. In addition to being a co-owner of his Montana-based aquatics center, he is a clinical instructor with the University of Montana, and is currently chairman of the reimbursement committee for the state of Montana.

Patrick Gulick is a Montana native with significant experience in the management of physical therapy clinics. He specializes in orthopedics, sports medicine, functional capacity evaluations and spine care. He’s been with Orthopedic Rehab for more than a decade.

About HydroWorx®

Since the late 1990s, HydroWorx has manufactured aquatic therapy pools with built-in underwater treadmills to enable physical therapists to more effectively offer their patients the opportunity to increase range of motion, decrease risk of falls and joint stress, and remain motivated through the rehab process.

Products such as the HydroWorx 2000 and 500 Series therapy pools have revolutionized the face of aquatic therapy; in fact, HydroWorx technology is used by world-class facilities like the renowned Kennedy Krieger Institute and The Andrews Institute, as well as physical therapy clinics across the country.

HydroWorx offers a wide range of underwater treadmill pools and peripheral products and services. Every day, more than 23,000 athletes and patients use HydroWorx technology to recover from injuries and health conditions.

More information about upcoming and past HydroWorx webinars can be found at

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Nicole Biesecker
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