Panasonic Heats up Dealer Channel with Rewards Program

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Panasonic Heating & Air Conditioning Group announces launch of a new loyalty program to benefit all dealers and contractors.

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We have an outstanding dealer network, and the rewards program is our way of thanking them for their continued hard work and loyalty to Panasonic

Panasonic Heating & Air Conditioning Group today announced the launch of a new loyalty program to benefit all dealers and contractors. The Panasonic HVAC “Dealer Rewards Program” offers perks to Panasonic dealers and contractors for selling and registering Panasonic mini split heating and cooling systems.

“The Dealer Rewards Program is a pioneering vehicle through which Panasonic will strengthen relationships with our network of dealers and contractors,” said Malcolm Persaud, Sr. Product Planning & Development Manager, Heating and Air-Conditioning Solutions Group, Panasonic Corp. of North America. “We have an outstanding dealer network, and the rewards program is our way of thanking them for their continued hard work and loyalty to Panasonic.”

Under the Panasonic HVAC Dealer Rewards Program, dealers will accumulate points for every eligible HVAC product they sell and install. Points, which will vary based on product, can then be redeemed for a reloadable rewards card which can be used anywhere Visa is accepted.

To begin, a dealer/contractor must register at http://www.hvacdealerrewards.com. After successful registration, the Rewards Program Member will have the opportunity to enter in their eligible product sales and in return, earn points.

“We truly appreciate the loyalty our dealers have to our brand and our products,” said Persaud. “We’ve made it a simple process for our dealers to earn the rewards they deserve and this program gives us an opportunity to show our appreciation in a meaningful way.”

Only Panasonic Certified Contractor Dealer employees are eligible for this rewards program and all units must be sold and installed in end user locations or homes between April 1, 2015 and March 31, 2016.

Complete program details and qualifying products can be found at http://www.hvacdealerrewards.com.

For more information about Panasonic Heating and Air conditioning, please visit
us.panasonic.com/aircon

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About Panasonic Eco Solutions North America

Panasonic Eco Solutions North America is a division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation. The company develops and provides customized and integrated technology-based energy solutions for customers in both the public and private sector.

Panasonic is pledged to practice prudent, sustainable use of the earth’s natural resources and protect our environment through the company’s Eco Ideas programs. Panasonic was the only Consumer Electronics company to be listed in the top ten brands on the Interbrand Best Global Green Brands 2011 ranking. Follow Panasonic on Twitter @panasonicUSA; additional company information for media is available at http://www.panasonic.com/pressroom.

Editorial Contacts:

Katie Weaver (G&S Business Communications)    
212-697-2600    kweaver(at)gscommunications(dot)com

Josh Laster (G&S Business Communications)
212-697-2600     jlaster(at)gscommunications(dot)com

Yessica Castillo (Panasonic)     
201-392-4193    Yessica(dot)Castillo(at)us(dot)panasonic(dot)com

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Katie Timinsky
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