Vita Gardens Partners with Garden Media to ‘Grow Life’

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Campaign will introduce African Keyhole Garden Bed

Vita Gardens, Keyhole Gardens, Garden Media Group
We want to help customers grow, whether it’s through our products or our expertise.

Garden Media believes the key to success starts with its newest client, Vita Gardens.

The portable gardening brand is partnering with Garden Media to introduce its flagship product: the African Keyhole Garden Bed. Both companies will work together to grow life, share life and bring life to the garden.

Based in Sarnia, Ontario, Canada Vita’s mission is to inspire gardeners to grow healthy foods through unique garden designs, regardless of their ability. Its parent company, New England Arbors, has been a leader in designs in the Outdoor Decor category for more than 15 years.

“We want to help customers grow, whether it’s through our products or our expertise,” says Ken Machan, Vita co-founder and president. “Garden Media will help us nurture our life-long customers.”

The Keyhole Garden was first designed in Africa as a way for gardeners to grow food in severe drought and sweltering heat conditions. Vita’s modern version of this raised bed design captures the same spirit.

It’s both a growing and composting bed that turns kitchen scraps and other household waste into rich soil. It also uses up to 80 percent less water than a traditional garden bed does and produces more vegetables in less time.

The Keyhole Garden has a 20-year warranty and is constructed from attractive and rot-proof food-grade vinyl (BPA- free) with stainless steel fasteners.

“We’re proud to represent another brand that is forward thinking when it comes to this industry,” says Susan McCoy, president of Garden Media. “They’re creating innovative, portable products that help gardeners around the world.”

Through unique product designs and collaborations, Vita shares life with others by giving back and building gardens in places like Rwanda and local food banks. Every 4 gardens sold in the United States helps build one in Rwanda.

Members of the Vita team will travel to Africa this summer to help construct keyhole gardens in several Rwandan villages.

For more information about Vita Gardens, visit vitagardens.com.

Vita is a design-forward, lifestyle and portable gardening brand that helps gardeners save time, money and water while growing greater natural yields. Vita’s signature product, the African Keyhole Garden, was introduced this year. Built around an ingenious gardening technique perfected in Africa, the Keyhole Garden is a combination raised bed and composting system.

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Samantha Arcieri
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