MI Digital wins 2014 ADDY Award for new LCTI website

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MI Digital Agency, Inc., a full service digital marketing agency combining inbound marketing, marketing and sales technology, and creative solutions, was recently awarded an ADDY Award by the American Advertising Federation of the Lehigh Valley for its work with Lehigh Career Technical Institute (LCTI).

MI Digital ADDY Web Award
“With every step MI Digital took forward with the design of the site, mobile access and the overall user experience were a constant priority," said David Bracetty, public relations coordinator at Lehigh Career & Technical Institute (LCTI).

MI Digital Agency, Inc., a full service digital marketing agency combining inbound marketing, marketing and sales technology, and creative solutions, was recently awarded an ADDY Award by the American Advertising Federation of the Lehigh Valley for its work with Lehigh Career Technical Institute (LCTI).

“LCTI is very pleased with MI Digital and our new website,” said David Bracetty, public relations coordinator at Lehigh Career & Technical Institute (LCTI). “With every step they took forward with the design of the site, mobile access and the overall user experience were a consistent priority. We are thrilled to be recognized with this MobileWebAward.”

MI Digital was recognized within the “Mobile Web” category for the design and development of the LCTI website. The new site, launched in August 2014, gives the audience a look into the student experience. The site was built on a responsive framework to allow users to browse areas of study, watch course videos, get teacher contact information, and request information about enrollment, through both desktop and mobile devices.

The Allentown-based organization’s 14th annual ADDY Awards program drew 189 entries. The program recognizes the best advertising in a variety of categories, including interactive, newspaper, television, public service, consumer magazine and sales promotion.

The American Advertising Federation of the Greater Lehigh Valley works to grow the advertising community in the region. The complete list of winners can be found at http://www.glvaddys.com/. For additional information, visit midigitalagency.com or see the award winning mobile-friendly web design at lcti.org.

About MI Digital Agency
MI Digital is a marketing agency made up of problem solvers. By combining inbound marketing, technology, and creative, MI Digital delivers solutions that impact the entire lead-to-revenue process. MI Digital’s full-service capabilities help clients build stronger brands, increase visibility, generate leads, and drive results. MI is headquartered in Bethlehem, PA, between Philadelphia and New York City, and serves technology and B2B clients throughout the U.S. ​For more information, visit http://www.midigitalagency.com.

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