Protecting Our Most Vital Organ: Sharing the importance of Sun Safety and Proper Skin Care with Mediaplanet’s “Skin Health” Campaign

Share Article

Mediaplanet today announces distribution of its fourth cross-platform edition of “Skin Health,” inspiring readers to take action and take proper care of the body’s largest organ: skin. Leaders in the industry have chimed in to heighten awareness for the importance of sun protection and educate readers on various skin conditions, treatment options and more.

“People think it's just a skin disease, but it really can be debilitating—emotionally and physically.”

The print component of “Skin Health” is distributed within USA Today, with a circulation of approximately 250,000 and an estimated readership of 750,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

Lucy Liu graces the cover of the print publication. Inside, the actress, model and producer details her skin care routine, opens up proper protection from the sun, and shares some specifics about caring for different ethnic skin types. Liu also has a few beauty tips and secrets for readers. Also inside, Grammy Award Winner LeAnn Rimes retraces her struggle with moderate to severe Plaque Psoriasis: “People think it's just a skin disease, but it really can be debilitating—emotionally and physically.”

This campaign was made possible with the support of The American College of Mohs Surgery, Neocell, Stand Up 2 Cancer, Colorescience, American Society of Dermatologic Surgery, and many more.

About Mediaplanet
Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers, and distributing it within top newspapers and online platforms around the world.

Press Contact
Jordan Hernandez

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Jordan Hernandez
+1 646-755-7956
Email >
since: 03/2011
Follow >
Visit website