“Qapital is the first banking app to approach personal finance from a lifestyle perspective,” says CEO and co-founder George Friedman. “IFTTT is a fantastic compliment to our present gamified savings offerings."
New York, NY (PRWEB) June 02, 2015
New York/Stockholm, June 3, 2015 — Qapital (@qapitalapp), the gamified, mobile-first banking app dedicated to changing the way millennials save for the future, is now compatible with IFTTT, a web-based service that allows users to create “recipes" powered by “if this, then that” technology.
IFTTT, often referred to as “digital duct tape”, will allow Qapital customers to turn their everyday online behaviors into opportunities to save money. Qapital users create a goal (such as a trip to Italy, a rainy day fund, a month’s security deposit) and then use IFTTT to create “recipes” that trigger the savings needed to meet it. IFTTT features connectivity with 184 apps, including Facebook, Twitter, Dropbox, Uber, GitHub, ESPN, and Instagram.
IFTTT’s simple (but endlessly creative) “if this, then that” interface allows Qapital to link almost any daily activity to their savings goals. For example, they can trigger a few dollars’ worth of savings every time they use a specific hashtag, post a photo on Instagram during work hours, or remember to turn down their connected thermostat. They can “fine” themselves for posting on Facebook too often or “reward” themselves after walking a mile. (Qapital users will also continue to have access to its in-app rules, which include “Set It and Forget It” “Round-Up” and “Guilty Pleasure.”)
"We're thrilled to introduce the Qapital Channel to the growing IFTTT community,” said a spokesperson from IFTTT. “With over 180 other applications Qapital users can integrate with on IFTTT, saving and celebrating financial goals couldn't be easier or more fun."
“Qapital is the first banking app to approach personal finance from a lifestyle perspective,” says CEO and co-founder George Friedman. “IFTTT is a fantastic compliment to our present gamified savings offerings, which allow users to save money according to their own unique behaviors and habits.”
Qapital combines beautiful design with cutting-edge financial technology. Its founders have deep roots in international banking and financial services, including leading roles at Avanza (Sweden’s largest online brokerage bank) and Asian banking giant Nomura. Its designers have all worked at the award-winning design firm Doberman. Qapital’s vibrant color scheme is taken from Swedish banknotes, a nod to the company’s roots and ethos of transparency.
Qapital is powered by Plaid, a San Francisco-based API that aggregates financial-account data, and by Social Money, a financial processing technology company. Qapital accounts are held by Iowa-based Lincoln Savings Bank, a 115-year-old institution and member of the Federal Deposit Insurance Corporation (FDIC). Qapital has received funding from Northzone, a venture capital and investment firm with stakes in over 100 groundbreaking and technology-enabled companies, including the music service Spotify.
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