Truth Aesthetics, LLC Offers New Clinically Proven, Anti-Aging Skincare – Trufora™

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Trufora brings a new standard to anti-aging skincare with ingredients proven to be effective, safe and non-irritating while promoting beautiful, healthy skin

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Trufora, is a comprehensive anti-aging skincare regimen that not only delivers visible results, but also leaves our customers feeling good about using the products. We have very stringent parameters for ingredients that can be used.

Truth Aesthetics announces today the launch of Trufora™, a clinically proven, science-based, anti-aging skincare line that safely and effectively addresses the visible signs of skin aging without irritating the skin. Developed in partnership with renowned dermatologist Dr. Fran Cook-Bolden, Trufora products contain ingredients that are pharmaceutical grade, organic, preservative free or using natural preservatives. All Trufora products are dermatologist tested, fragrance free, non-comedogenic, non-allergenic, non-sensitizing and formulated to be suitable for all skin types. This targeted, synergistic collection of seven anti-aging products delivers visible results and is suitable for use in conjunction with care from a dermatologist.

Developed by Truth Aesthetics, Trufora offers an effective alternative to typically harsh anti-aging products, answering the unmet needs of educated consumers who want visible results without compromising their health or their environmental or social conscience. With exceptional ingredients used at levels proven to achieve a visible, clinical benefit, Trufora addresses the appearance of fine lines, wrinkles and enlarged pores; loss of clarity and tone as well as skin texture and softness.

“With a steep background in the skincare products industry, I have been disappointed with the poor quality of products and impossible marketing claims presented to consumers,” said Sara Sweeney, CEO and founder of Truth Aesthetics. “I began Truth Aesthetics so that we could offer consumers the highest quality, effective and safe aesthetic dermatological products that would actually deliver on their promise of beautiful, healthy skin. Our first product line, Trufora, is a comprehensive anti-aging skincare regimen that not only delivers visible results, but also leaves our customers feeling good about using the products. We have very stringent parameters for ingredients that can be used; additionally, all of our products are Leaping Bunny Cruelty Free Certified and Vegan Certified. Your conscience and your skin will thank you for using Trufora!”

Trufora product range includes:

  •     Trufora Day Serum 85* (SRP: $60.00)
  •     Trufora Intensive Night Treatment (SRP: $65.00)
  •     Trufora Night Serum 85* (SRP: $80.00)
  •     Trufora Perfecting Eye Treatment (SRP: $55.00)
  •     Trufora Titanium Day Cream* (SRP: $45.00)
  •     Trufora Triple Action Exfoliator (SRP: $45.00)
  •     Trufora Ultimate Facial Cleanser (SRP: $30.00)

“My patients are continually seeking recommendations for at-home skincare that compliments our in-office treatments, but they don’t want to compromise on ingredients,” said Dr. Fran Cook-Bolden, director of Skin Specialty Dermatology and dermatologist advisor for Truth Aesthetics. “Trufora excludes fragrances, dyes, parabens, sulfates and so many other potentially harmful and irritating ingredients that so often stop my patients, and consumers in general, from wanting to use anti-aging products. By focusing on scientifically proven, safe ingredients, Trufora can be used by all skin types. I’ve seen this with my own patients who are really loving the products.”

Trufora products are now available for purchase at http://www.trufora.com.

*Patent pending

About Truth Aesthetics:
Truth Aesthetics brings a new standard to dermatology by developing and marketing products the right way - with ingredients proven to be effective, safe and non-irritating, and used at levels proven to achieve a visible, clinical benefit. Truth Aesthetics makes products with only good ingredients for great skin care. No myths. No illusions. No empty promises. Informed and uncompromised – beautiful skin the right way™. For more information, visit http://www.truthaesthetics.com.

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Erica Lazarus
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