Vertafore Unveils Its Newest Carrier Innovations Focused On Driving Operational Efficiencies and Enhancing Business Intelligence

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New Carrier Analytics Platform and ImageRight 6.0 Help Carriers Increase Profitability With Improved Access To Rich Data And Enhanced Carrier Management System

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This new offering will help them understand the broader market to make sound business decisions and increase their standing as a carrier of choice for agencies.

Vertafore, the leading provider of software that transforms the business of insurance, today unveiled its newest carrier solution along with feature updates to its content management and workflow system, ImageRight® 6.0. Vertafore® Analytics provides carriers and their independent channel partners insight into the personal lines market. This capability enhances Vertafore’s commitment to providing industry leading solutions that meet the needs of carriers and help them connect to independent agencies and brokers. The rollout of Vertafore Analytics comes as a result of Vertafore’s technology partnership with Birst, the global leader in Cloud BI and Analytics, announced in March at NetVU15. Designed to better inform carriers and drive operational efficiencies, the new products and capabilities demonstrate Vertafore’s forward-thinking approach to working with carriers and driving synergies between carriers and agencies.

Data driven insights and connectivity to agents and brokers are becoming table stakes for today’s modern insurance carriers which have significantly increased their investment in big data technologies from 5% in 2012 to 42% in 2014, according to research by Gartner and NAIC. As a result of those investments, carriers now have a thorough understanding of their own first-party data, but lack access to consumer data outside these in-house systems to help evaluate their market position. This need for better access to data is increasing the demand for even stronger partnerships between carriers and agencies. In fact, according to a recent Aite survey, 56% of agencies are currently partnering with carriers to leverage their predictive analytics capabilities and build more targeted prospect lists.

“Carriers’ insight into the market has been limited to their own data for too long,” said Greg Wright, senior vice president of agency solutions at Vertafore. “This new offering will help them understand the broader market to make sound business decisions and increase their standing as a carrier of choice for agencies.”

Vertafore’s new carrier products and updates, include:

Vertafore Carrier Analytics
The new Vertafore Carrier Analytics solution provides an untapped view of the personal lines market through advanced customer and industry data analytics and insights. The solution utilizes a rich data source, providing a best-in-class data platform that delivers structured personal lines data and new insights. Unlike other solutions, which are based on hypothetical assumptions, the Vertafore Analytics platform draws on a unique data set of actual market activity. The platform also supports a greater volume of data than other comparative raters, providing the deepest, real time data insights available.

ImageRight 6.0
On the heels of the most robust upgrade in the last five years, this ImageRight update puts the power of productivity into the hands of everyone in your organization. It brings unmatched features to content management and workflow, including:

  • User-centric Design: New intuitive design is easy to navigate, so your staff spends less time training and more time servicing, selling and producing.
  • Mobility: Provide your team with the flexibility to securely access files whether at the office or onsite at anytime.
  • Simplified Workflow: The ability to integrate annotations and notes to create better standardization. Supports sending, receiving, and importing emails with attachments from Outlook to open the file online.

Insurance professionals looking to access more information regarding the new ImageRight platform upgrades can take next steps here.

Working with over 85 of the top 100 carriers and 96 of the top 100 insurance agencies industry wide, Vertafore provides a broad set of solutions across the entire insurance ecosystem with the best analytics available to support carrier efforts, and advanced, data and workflows for independent insurance agencies. Vertafore continues to release innovative products for both carriers and agents to increase their connectivity, allowing them to improve profitability, make better business decisions, streamline compliance, and serve customers more efficiently and effectively. For those attending the IASA conference in Las Vegas June 7-10, Vertafore will be demonstrating and presenting the Vertafore Carrier Analytics platform and ImageRight 6.0 throughout the event.

About Vertafore
Vertafore delivers cloud-based insurance software and services that transform the business of insurance. With the largest customer-base in the industry, more than 20,000 agencies and carriers leverage Vertafore’s insurance solutions that are built on today’s most advanced cloud, mobile, and information technology platforms. Only Vertafore offers the most complete portfolio of solutions for agencies and carriers to drive efficiencies and increase profitability – including agency management, rating and connectivity, content management and workflow, information solutions and producer lifecycle management. For more information about Vertafore, visit and follow the company on Twitter, Linkedin, and Facebook.

© 2015 Vertafore Inc. All rights reserved. Vertafore and ImageRight are registered trademarks of Vertafore and its subsidiaries. Third party trademarks belong to their respective owners.


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