APT Index: May Restaurant Sales Increase [+3.3%], with Strong Growth on Memorial Day Weekend [+5.3%]

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Top Performing Cities in May were Riverside, San Francisco, Minneapolis, Denver, and Phoenix. Memorial Day Weekend Sales Increase Driven by Larger Check Sizes.

Applied Predictive Technologies (APT), recently named a Cool Vendor by Gartner, announced today that the APT Index of restaurant sales increased [+3.3%] nationwide in May 2015, compared to May of last year, with an even higher increase on Memorial Day Weekend* [+5.2%]. The APT Index of quick-service restaurant (QSR) sales increased [+5.2%], while the APT Index of full-service restaurant (FSR) sales increased [+1.4%].

“We’re seeing restaurants continue to perform well in May, particularly quick-service restaurants, which have shown more than 5% growth for each month in 2015,” said Patrick O’Reilly, APT President & COO. “Our data also shows that Memorial Day Weekend was a popular time for guests, as sales increased due to larger check sizes.”

May Restaurant Sales – by APT Index numbers:

Spending: Overall Restaurants

  • APT Index restaurant sales: [+3.3%]
  • APT Index restaurant number of checks: [-0.1%]
  • APT Index restaurant check size: [+3.4%]

Spending: QSR

  • APT Index QSR sales: [+5.2%]
  • APT Index QSR number of checks: [+2.3%]
  • APT Index QSR check size: [+2.9%]

Spending: FSR

  • APT Index FSR sales: [+1.4%]
  • APT Index FSR number of checks: [-1.4%]
  • APT Index FSR check size: [+2.8%]

Amidst Improving Economy, Restaurant Sales Better in Areas Where Unemployment Decreased

  • In areas where unemployment decreased from last year: APT Index restaurant sales [+3.6%]
  • In areas where unemployment increased from last year: APT Index restaurant sales [+3.0%]

Major Cities with the Largest Increase in the APT Index of Restaurant Sales**

  • Riverside, CA [+5.8%]
  • San Francisco, CA [+5.6%]
  • Minneapolis, MN [+5.5%]
  • Denver, CO [+5.1%]
  • Phoenix, AZ [+4.7%]

Major Cities with the Largest Decrease / Smallest Increase in the APT Index of Restaurant Sales**

  • Baltimore, MD [-0.9%]
  • Boston, MA [+0.5%]
  • Philadelphia, PA [+0.6%]
  • Pittsburgh, PA [+0.6%]
  • New York, NY [+1.5%]

Memorial Day Weekend Sales

Spending: Overall Restaurants

  • APT Index restaurant sales: [+5.3%]
  • APT Index restaurant number of checks: [+1.0%]
  • APT Index restaurant check size: [+4.3%]

The APT Index aggregates data from sales registers at over 100,000 stores and restaurants across the U.S. to show how year-over-year sales performance changes. Unlike other sources, the APT Index is based on actual sales data, allowing APT to make statistically significant observations about retail and restaurant sales. As a result, we believe the APT Index provides the most definitive, accurate, and geographically-targeted analysis of retail and restaurant sales available.

For more information, visit: http://www.predictivetechnologies.com.

*All Memorial Day Weekend sales comps figures are a comparison of Friday-Monday of Memorial Day in 2015 to Friday-Monday of Memorial Day in 2014 (5/22/2015-5/25/2015 compared to 5/23/2014-5/26/2014).

**Cities chosen from the top 25 metro areas as defined by the Core Based Statistical Area (CBSA) from the U.S. Census

All May sales comps figures are a comparison of May 2015 to May 2014, adjusted for consistent weekdays (5/1/2015-5/31/2015 compared to 5/2/2014-6/1/2014).

About APT
APT is a leading cloud-based analytics software company that enables organizations to rapidly and precisely measure cause-and-effect relationships between business initiatives and outcomes to generate economic value. Our intuitive and proprietary Test & Learn® software utilizes sophisticated algorithms to analyze large amounts of data, enabling business leaders to conduct experiments and allowing them to make optimal decisions and implement business initiatives at scale. We also offer products that support decision-making for specific business needs including transaction analysis, space planning, category management and location selection. APT’s client portfolio features some of the world’s best known brands, including Walmart, Starbucks, Coca-Cola, Victoria’s Secret, American Family, Hilton Hotels, SUBWAY, TD Bank, T-Mobile, and others. APT has offices in Washington, D.C., San Francisco, London, Bentonville, Taipei, Tokyo, and Sydney. Visit http://www.predictivetechnologies.com to learn more.

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Cathy Baker
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