Cheryl Shuman Partners With Investment Bankers Jacob Securities in Toronto, Canada

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World's Most Visible Cannabis TV Expert Headlines Canada Cannabis Conference Media Tour in Toronto on June 22 - 25, 2015

Cheryl Shuman is pleased to announced that she has formed a joint venture alliance with both Jacob Securities and the Canada Cannabis Conference. In this international venture, Jacob Securities and Cheryl Shuman have teamed up to recruit the participation of the biggest names in the investment world, celebrity culture and in the legalized international marijuana market.

Cheryl Shuman will be hosting and presenting at the Canada Cannabis Conference, created by Jacob Securities Inc., on June 22, 2015 and launching her Canadian Media Tour through June 25, 2015.

This is the first investor conference of its kind in Canada, and will feature presentations from leading industry experts and executives, as well as 1-on-1 meetings between company representatives and attendees. Topics will include cross-border investing, recent and future developments in the Canadian Marihuana for Medical Purposes Regulations ("MMPR") program including industry consolidation, new methods for cultivating demand, the recent increase in production, current state of the licensing process, and emergence of extracts/derivatives and research & development initiatives.

The Medical Marijuana space in Canada and the broader Cannabis space in other jurisdictions has changed considerably over the last 6 months and will continue to evolve over the balance of 2015. It is now possible for investors to evaluate opportunities in a large number of fast growing, but mature commercial platforms: Investment opportunities can now be supported by visible and often near-term cash flow potential. In contrast, over the previous 12 months, investment decisions were based on highly speculative and often unknown factors.

Many investment opportunities are now suitable for a wider range of investors. However, investment decisions need to be made with a proper understanding of a rapidly changing marketplace and regulatory environment.

The Canadian market is a large federally legal medical marijuana market with a small number of large scale producers, which makes it easier to develop market forecasts and pick leading investment opportunities in relation to other jurisdictions.

Moreover, the majority of new capital coming into the Canadian market at this point is from US other international investors looking to take advantage of the unique dynamics of the MMPR program.

The purpose of the Canada Cannabis Conference is to introduce these more mature opportunities to investors, but also to have these participants discuss broader themes impacting their respective industries that all potential investors need to understand at this juncture.

The partnership between Jacob Securities and Cheryl Shuman at the conference and through other initiatives will bridge the considerable gap that currently exists between interested investors and viable/lower risk investment opportunities in the global Cannabis space.

Jacob Securities is a leading independent full service investment bank that offers investment banking, advisory, equity research, sales/trading, and wealth management solutions. It is a specialist in several sectors including renewable power, clean technology and has closed over 13 transactions since the beginning of 2014 for global Cannabis companies.

Known as the Martha Stewart of Cannabis, Cheryl Shuman lectures internationally on "Partnering with Celebrities to Expand Your Cannabis Business." Ms. Shuman will share her experiences working with hundreds of celebrities as brand ambassadors for successful cannabis businesses.

Cheryl Shuman brings her 25 years skills of public relations, media, product branding, and business development to this new alliance with Jacob Securities. Ms. Shuman was recently featured on the cover of Adweek as Pot's First Luxury Brand for the Beverly Hills Cannabis Club, in Elle Magazine as The Most Powerful Women in the Pot Industry, named The Cannabis Queen of Beverly Hills by The New York Times Sunday Magazine as well as gracing the cover of The London Times Magazine.

"We are excited to be working with one of the most recognizable faces in the cannabis industry on a partnership where we each bring a unique complementary set of assets to table. We believe this partnership will produce a greater understanding and opportunity for a wide spectrum of interested investors and entrepreneurs targeting the cannabis space," said Sasha Jacob, President of Jacob Securities.

"As a woman owned business, the partnership with Jacob Securities and my firm creates a wonderful opportunity for women around the world to follow in the footsteps of Pauline Sabin from the 1930's who led a group of dedicated women to overturn alcohol prohibition; today, we are making history working towards the end of cannabis prohibition by building businesses," states Ms. Shuman.

"Celebrities and women are the secret to legalization. We are the family decision makers and influencers in society; after all, women purchase 85% of all household and consumer products, according to Adweek. Now we can use that influence to change laws, save lives, families and introduce parents to new possible careers in the green rush. As an entrepreneur, it's exciting to be on the ground floor of the cutting edge of making news and witnessing the convergence of women, celebrity and cannabis culture," exclaimed Ms. Shuman.

"The right leadership team is everything. Working with Jacob Securities, it was evident immediately that it was a perfect fit in terms of values, integrity and personality. The leadership executed with Sasha Jacob and our team elevates our investment leadership stature in the cannabis industry, adding prestige and thus creating a positive 'halo' around the organization. The value of our combined teamwork's ability to provide global celebrity and media exposure for our organization are priceless,” said Cheryl Shuman.

The possibilities are limitless from Cannabis Friendly resorts, medical clinics, clinical trials as well as laboratories. The cannabis industry is estimated to generate over $32 Billion in revenue by 2020 making it more valuable than the NFL, according to the Washington Post and GreenWave Advisors Research ( "We plan on making certain that our mutual clients can benefit from these revenues and are fully committed to making it happen," exclaims Cheryl Shuman. Stay tuned for further announcements, event schedule and media tour.

The conference will also feature optional 1-on-1 meetings between company representatives and attendees.
For additional information:

About Cheryl Shuman Inc.
Established in 1984, Cheryl Shuman Inc. is a public relations, media, product branding, event production and business development firm focusing on merging mainstream with the cannabis industry. In 2006, Shuman was diagnosed with cancer. After years of following failed allopathic medicine treatments, she opted for medical cannabis in the form of raw juice and oils as an alternative. Her success using medical cannabis led her to found the Beverly Hills Cannabis Club ( Today, Cheryl is the most visible and recognizable entrepreneurs in the marijuana reform movement, recently receiving the 2013 Activist of the Year Award at Seattle Hempfest. Cheryl has reached over 100 million viewers worldwide while appearing on such mainstream shows as CNN's Piers Morgan Live, The Katie Couric Show, The View, ABC's 20/20, Good Morning America, Fox Business News and many other media outlets. She was recently featured on the cover of Adweek as Pot's First Marketer as the first company to establish a luxury "Starbucks of Pot" Brand ( ), in Elle Magazine as The Most Potent Women in the Pot Industry ( and The Unexpected Rise of the Marijuana Mom (, named The Cannabis Queen of Beverly Hills by The New York Times Sunday Magazine (, as well as gracing the cover of The London Times Magazine as The Cannabis Queen of Beverly Hills ( Shuman recently launched a luxury cannabis conference series to focus on the affluent cannabis market and high-dollar investment vehicles for the rapidly growing space. Cheryl Shuman is represented for TV, film, book and lecturing deals by the prestigious William Morris Endeavor Agency in Beverly Hills. For more information, please visit

About Jacob Securities:
Jacob Securities Inc. is an independent full-service investment bank providing underwriting and financial advisory services to companies in the power, infrastructure, technology, energy and mining sectors. The firm, which is headquartered in Toronto, primarily services small and mid-cap issuers in North America and around the world.

The firm has comprehensive coverage of the complete energy spectrum - from renewable energy and clean technology to conventional utilities to oil and gas to energy linked natural resources such as coal, uranium, lithium and rare earth. Our focused approach allows us to provide our clients with unique insight through our ability to analyze all of the influencing factors within the clean and conventional energy sectors.

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