G2 Crowd publishes Summer 2015 rankings of the best business intelligence platforms, based on user reviews

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Five platforms earn Leader status and InsightSquared tops overall satisfaction rankings in crowdsourced report

Five platforms earn Leader status and InsightSquared tops overall satisfaction rankings in crowdsourced report.

The updated Grid℠ report for business intelligence tools (BI tools), published today by business software review platform G2 Crowd, ranks 20 products to help purchasers in their selections.

The Grid℠ was created from G2 Crowd’s software review platform, which compiles customer satisfaction as reported by users, along with vendor market presence as determined from public and social data, to rank products.

The Summer 2015 report is based on data from more than 500 reviews written by business and data professionals.

Business intelligence software helps companies gain perspective on their business operations by leveraging data from any internal sources that detail business activity and its results. BI software often creates automated reports and dashboards that can be deployed to end users, as well as non-technical user interfaces for business users to analyze data.

Of the more than 120 products vendors listed in G2 Crowd’s Business Intelligence category, the 20 ranked products each received 10 or more reviews to qualify for inclusion on the Grid℠.

To qualify as a Leader, a product must receive a high customer satisfaction score and have substantial market presence. Oracle BI, Tableau Desktop, Microsoft Power BI, TIBCO Spotfire and QlikView were named Leaders. High Performers have high customer satisfaction scores with a smaller market presence than Leaders. GoodData, Domo, InsightSquared, Alteryx, Looker, Chartio, and Phocas Software were named High Performers. InsightSquared earned the highest overall customer satisfaction score.

Across all BI tools, reviewers reported the product they use meets their requirements at an average rate of 84%, and on average reviewers said they were 83% likely to recommend the product they use. Products appearing on the BI Grid℠ for the first time were InsightSquared, Looker, Phocas Software, Domo, Microsoft Power BI and Logi Analytics.

Ease of use seemed to be a defining characteristic for products in the category. While there were a range of scores across most satisfaction areas, 11 out of 12 Leaders and High Performers scored above average for Ease of Use, whereas products achieved Contender or Niche status scored consistently low for ease of use.

Some highlights from the BI platform reviews on G2 Crowd:

“Oracle BI is a good solution for business analytics because it provides the ability to leverage and manipulate data models and create specialized, business-focused dashboards that meet user requirements. Dashboards are easy to develop, and users are pleased to have customized reports with the company’s key accounts metrics at their fingertips.”

  • Andrew Berdak, Sr. Software Engineer at Sr. Software Engineer

“Tableau [Desktop] enables users the ability build data visualizations in the matter of minutes without requiring technical report development knowledge.”

  • Jeff Bursik, Software Engineer at Bluestem Brands, Inc.

“The cost and availability is unmatched...Overall [Microsoft] Power BI is an excellent way to get to information visualization in an expedient manner.”

  • Michael Roytman, Senior Enterprise Architect at Vertex Inc.

“I enjoy the dynamic visualizations of [TIBCO] Spotfire, the ways that I can share my data with colleagues and upper management, and the different kinds of visualizations at my disposal. Visuals help me understand my data better and gain scientific insights faster.”

  • Vanessa L. Braunstein, Director of Bioinformatics at PerkinElmer

“QlikView is excellent for data discovery and organization. [It’s] simple to use and effective.”

  • Ellie Rockhill, Logistics Administrator at Damballa, Inc.

“Getting to use GoodData on a regular basis is a breath of fresh air. Front end dashboard/report building is extremely flexible as is building custom metrics using MAQL. We have significantly improved sales rep efficiency with a few dashboards released over the last eight months and we now have a ‘source of truth’ for bookings that most of our management and executive teams use on a daily basis.”

  • Andrew Martin, Business Intelligence Specialist at LogMeIn

“[The Domo] UI is amazing. The charts are awesome and you'll always find what you are looking for...The analyzer option is really amazing. The updates from the [Domo] team are frequent.”

  • Mateen Khalid, Senior Financial Analyst at 360training.com

“[I have more than] 600 reports that are simply not possible to create using native Salesforce analytics. I can analyze our organization data in all new ways [with InsightSquared]. The user interface is aesthetically pleasing and easy to use.”

  • Meghan Butler, Business Systems Analyst at Root Capital

“[Alteryx is] extremely easy to use and learn [with its] drag and drop interface. The tool works very well for blending and manipulating multiple data sources.”

  • Stephen Wagner, Information Management & Analytics Consultant at Slalom Consulting

“Looker did a great job of joining all of our data from the hundreds of MySQL tables we have due to the automatic structure that our Drupal system creates...If you don't have the simplest or cleanest database structure, this is a life saver.”

  • Adam Burgh, Head of Analytics and Business Intelligence at Emprego Ligado

“The speed at which I can access our data through Chartio has changed how I go about analytics...As the Director of Sales & Marketing, I now have instant access to our data allowing me to make better business decisions moving forward.”

  • Asa Pogrelis, Director of Sales and Marketing at VetSource

“Phocas [Software] provides an excellent business intelligence solution for both end users and admins. The user interface is intuitive and achieves a notably effective and simple point-and-click query builder. Users do not have to learn a search syntax in order to analyze a database.”

  • Page Schrock, Director of Systems and Process Development at Trade Supply Group

Satisfaction rankings are generated from the user reviews, and market presence is calculated from vendor size, market share, and social impact. Based on a combination of these scores, each software solution is categorized as a Leader, High Performer, Contender, or Niche.

Premium business intelligence research access can be purchased on the site for $599. These offer the original data for filtering and weighting, as well as individual profiles of each platform with the most helpful positive and negative business intelligence platform reviews, detailed company information, user satisfaction ratings, feature scores and customer metrics. Future Grid℠ refreshes will provide updated rankings based on the latest reviews and social data.

Be sure to check out the new Grid℠ for the best business intelligence tools and subscribe to the premium research.


About G2 Crowd, Inc.

G2 Crowd, the world’s leading business software review platform, leverages its 30,000-plus user reviews to drive better purchasing decisions. Technology buyers, investors, and analysts use the site to compare and select the best software based on peer reviews and synthesized social data. Co-founded by the founder and former executives from SaaS leader BigMachines and backed by more than $4.5 million in capital, G2 Crowd aims to bring authenticity and transparency to business technology research. For more information, go to G2Crowd.com.

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Tris Clark
G2 Crowd
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