NRC Q Partners with wochit to Drive Video Strategy

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NRC Q, the Innovative Digital Business Publication from The Netherland’s Leading Publishing Group NRC Media, Signs Agreement for Use of the wochit Platform

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NRC Q, the innovative business news brand launched digitally last year by leading Dutch media group NRC Media, joins wochit’s growing portfolio of publisher partners in the region. Through its unique mix of original reporting, highly curated premium business content, and interactive data visualizations, NRC Q has become the Netherlands’ leading digital business publication.

wochit, the cloud-based video creation platform, enables NRC Q’s editorial team to tell their stories through video in minutes, affordably and at scale. All members of NRC Q’s savvy team of web journalists can now create and publish captivating video stories on the web, social and mobile.

“We’re proud to partner with wochit in order to further advance quality journalism and to use innovative tools to serve the readers’ needs,” says Freek Staps, Co-managing editor for digital at NRC Q.

NRC Q has incorporated wochit into its daily newsroom workflow and uses the platform to create news and business analysis videos in minutes, combining original infographics with social media and premium content supplied through the wochit platform. See a few of NRC Q’s wochit videos here:

The fire-eater who sold his famous circus

Finally out of the crisis? Porsche just selling cars again

How big is the empire of Berlusconi?

“We’ve been incredibly impressed by how effortlessly and creatively NRC Q’s editorial team embraced the platform to produce truly compelling video content. It’s a real testament to the innovative spirit of this digital-first news brand,” says Dror Ginzberg, CEO and Co-Founder of wochit.

About wochit

wochit is a revolution in short form video. The cloud-based video creation platform enables publishers, marketers, bloggers, journalists, and any storyteller to instantly react to any story and economically scale branded, original video content. wochit is the winner of both Digiday’s 2015 Best Video Technology Innovation award, for its significant impact on clients’ bottom line, and the Gutenberg Prize for its disruptive technology in the field of journalism. The company is backed by Cedar Fund, Greycroft Partners, Marker LLC and Redpoint Ventures. wochit is based in New York, with offices in Los Angeles, London and Tel Aviv. Find out more at wochit.com

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Lindsay Rapoport
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