Bella Sorrel Airbrush Tanning Studios Celebrates Grand Opening in Newtown, Pa.

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Bella Sorrel, a locally-owned sunless tanning studio, is opening a brand new location in Newtown, Bucks County.

Bella Sorrel, a locally-owned sunless tanning studio, is opening a brand new location in Newtown, Bucks County. With uninterrupted year-over-year double-digit growth with its Doylestown studio, Bella Sorrel has now expanded its business to offer beautiful sunless tans to the Newtown community. The award winning sunless tanning studio will celebrate its grand opening July 1 – 3 with $25 airbrush tans in Newtown, which are normally priced at $55.

The new luxury tanning studio is located at 127 South State Street, Newtown, PA. 18940, in the Whitehall Building a block from Starbucks. Book an appointment for the grand opening by calling 800-991-0931 or online at

“Our business isn’t only providing a beauty service to our clients. Bella Sorrel is about providing clients with an education on the dangers of UV tanning and giving them the ability to make the best choices possible for their health and wellbeing. Opening a new Bella Sorrel location in Newtown meant that we could bring that to even more people,” co-owner Kristen Valentin said.

The original Bella Sorrel was opened in Doylestown in 2009 by Kristen Valentin and Dianne Schilling. In 2010, the mother-daughter duo created their own all-natural, high quality sunless product line, which has increasingly gained popularity and is a part of what makes Bella Sorrel a leader in the industry.

“Creating our own product line was a natural progression in our quest to provide our clients with the best, most beautiful and healthy sunless tans,” Valentin said.

Valentin and Schilling have a combined 50-plus years experience in the beauty industry, holding cosmetology and cosmetology teacher’s licenses, more than 30 years of sales and management experience and nearly 20 years of experience in the sunless tanning industry. In fact, Valentin accepted a position in 2011 as the director of sunless sales for one of the nation’s leading manufacturers of sunless tanning products, where she extensively expanded her overall knowledge of the entire sunless tanning industry.

“Kristen and I pride ourselves on being experts in the sunless tanning and beauty industries,” Schilling said. “We offer a level of expertise that is unmatched. It’s our goal to bring that superior customer service to even more people with our new location.”

Bella Sorrel’s owners have won numerous local and national sunless tanning awards multiple years in a row, including America’s Top Mom Based Mom Business, and National Association of Women VIP Woman of the Year, Philly’s Hot List, Best Tanning in Bucks County, and Best Tanning in Montgomery County, Best Tanning in Bucks/Mont as well as recently being featured in the Intelligencer.

Follow Bella Sorrel on Facebook, Instagram @bellasorrel, and Twitter @BellaSorrel to learn more about all of their fun, upcoming events.

Media contact: Kristen Valentin

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Kristen Valentin

Kristen Valentin
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Bella Sorrel Airbrush Tanning Studios
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