Be Gallery Defies Trends, Opens in Berkeley

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Featured art reflects owner’s taste for beauty and whimsy while environment invites visitors to stay a while.

“My goal is to create an environment where there’s no awkward silence, where browsing and conversation is welcomed, and where people can hang out with the art for a while. I want visitors to just BE with the art.”

Ignoring the thinning number of Bay Area art galleries and what it might mean, Be Gallery is opening its doors on June 26 in Berkeley. Located on San Pablo Avenue among a busy cluster of shops, restaurants, and open studio spaces, Be Gallery promises to offer art at accessible prices in an environment designed to be welcoming.

“Traditional art galleries continue to intimidate art newbies,” said Winn Taylor, Be Gallery’s proprietor and curator. “My goal is to create an environment where there’s no awkward silence, where browsing and conversation is welcomed, and where people can hang out with the art for a while. I want visitors to just BE with the art.” To this end, Be Gallery features music and provides cozy seating.

An artist herself, Taylor goes a step further to differentiate Be Gallery from traditional galleries, eschewing exclusivity and giving artists a higher-than-normal percentage. The opening exhibition covers a wide spectrum of medium, genre and subject matter, that ranges from simply beautiful to whimsically twisted. The work is a reflection of Taylor’s personal taste.

Be Gallery’s opening exhibition features the following East Bay artists: Andreina Davila, Bobbie Altman, Helen Dannelly, Jeffrey Hirst, Joe Kowalczyk, Katie McCann, Liz Ennis, Nicollette Smith, Rebecca Meredith, and Zachary Seeger.

Be Gallery, located at 2507 San Pablo Avenue, will be open Wednesdays and Thursdays from 11 AM to 7 PM; on Friday and Saturdays from 11 AM to 9 PM, and on Sundays from 10 AM to 5 PM.

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winnifred taylor
Be Gallery
+1 415-515-8094
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@Be_Gallery
since: 06/2015
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