With Advanced Sales Acceleration Technology, instead of 248 SDRs, all you need is… 10. Chris Beall, CEO, ConnectAndSell
Los Gatos, CA (PRWEB) June 24, 2015
ConnectAndSell, the leader in Advanced Sales Acceleration, announced today the launch of a newly launched website unveiling to the world what's possible when a Sales Development Representative (SDR) is empowered with technology that enables them to deliver more than 1,200 dials per day. Click here to see the blog post.
The question posed in the blog post "how many SDRs does it take to deliver 12,904 dials/day?" According to research from The Bridge Group, an average SDR makes 52 dials/day. Which would mean 248 SDRs. According to TOPO, the average SDR does about 52 dials/day, which meands slightly more SDRs would be required, 272 SDRs needed to make 12,904 dials/day.
Accoring to Chris Beall, CEO of ConnectAndSell, "with Advanced Sales Acceleration Technology, instead of 248 SDRs, all you need is… 10."
Townsend Wardlaw, a Denver based Sales Transformation Architect says in his post, "Instead of paying three people of varying skill level to make 100 calls per day and talk to 10 people (for a total of 30 conversations per day) why not enable my best rep (in terms of conversions from conversation to schedule meeting) so they can effectively make 1,000 dials a day and have 30 conversations themselves." [https://www.linkedin.com/pulse/cold-calls-waste-time-townsend-wardlaw?
Consider what 1,000+ dial/day capacity means for CEOs, CFOs, and CMOs and VPs of Sales. It means that revenue models can and should be re-built from the ground up, around 1,000+ dial/day capacity. Consider for a moment what would have happened if Fred Smith, CEO of FedEx, would have build his revenue model around trucks–the way UPS did it. UPS built their model around trucks in 1907. Then Federal Expresscame to market on April 17th, 1973 and completely changed the world with the introduction of airplanes to the package delivery business, and a “hub and spoke system”. ConnectAndSell OutboundOnDemand was launched on December 22nd, 2014, and similar to FedEx, changed business overnight. ActOn, BigCommerce, Concur, InfusionSoft, Marketo, RingCentral have something in common - they sell to a large market, they generate a lot of leads, and they can’t hire sales people fast enough to have conversations with all of the leads. Before ConnectAndSell, their Reps were “driving trucks” and now they are “flying in airplanes”, enabling them to completely dominate their markets.
According to Chad Burmeister, VP of Sales & Marketing at ConnectAndSell, "I used to use a dialer. It required me to hire a lot of SDRs to keep up with the need to build pipeline, and even then, we never got to a 5 minute SLA on inbound leads, and most leads had between 3-5 attempts. With ConnectAndSell OutboundOnDemand, leads that come in during normal business hours are all called in under five minutes, and they receive automated persistence until the leads created receive 65% or more conversation coverage".
Dave Kurlan, CEO of Objective Management Group, says in his blog, "the fastest thinker wins." Dave is right, the SDR who has more conversations becomes the fastest thinker, and usually the fastest thinker wins.
The implications for VPs of Sales, CMOs, CEOs, and CFOs is that they can now build a smaller tiger team of experts who are empowered with technology to deliver 1,200+ dials/day. Click here to watch the YouTube video.
ConnectAndSell delivers live conversations and business meetings on demand, using a combination of patented switching technology and virtual sales agents. On average, ConnectAndSell can deliver a live conversation with exactly the people you're trying to reach in under four minutes. This allows ConnectAndSell customers to accelerate sales growth with their current resources. In 2014, ConnectAndSell was voted as the Top Solution Provider by the American Association of Inside Sales Professionals, and also was awarded Top 40 Marketing Tools of 2014, and in 2015, was voted as a Top 100 Always On OnCloud Top 100 Private Companies, and was also voted Silver Medalist by the Stevie Awards.