Cloud4Wi appoints Hector Lim as Head of Sales and Regional Sales Director in APAC

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Leveraging his 30-year experience and expertise, Hector will boost Cloud4Wi’s expansion in the Asia Pacific region

Cloud4Wi, the world’s first open Wi-Fi engagement platform, today announced its expansion into the Asia Pacific region with the appointment of Hector Lim, as Head of Sales and Regional Sales Director, reporting to Gianni Altamura, VP International Sales.

Hector will be based in Singapore and will drive Cloud4Wi forward in the APAC region. He will be working to develop the distributors and reseller channels across countries in APAC, namely Singapore, Malaysia, Thailand Japan, Indonesia, Vietnam, Philippines, Australia and India, as well as acquiring directly key customers in these countries.

Hector draws upon more than 27 Years of experience in terms of regional sales and management within the Asia Pacific Region. He has exceptionally strong experience and expertise in the Telecommunications, Satellite, Broadcasters and Information Technology industry.

Hector was previously Head of Sales and Regional Director in APAC at Aptilo Networks, a leading provider of carrier-class systems to manage data services with advanced functions for authentication, policy control and charging, where he focused on service providers in the Wi-Fi MDO platform space. Before joining Aptilo Networks, Hector worked at SingTel, Scientific Atlanta Inc., Alvarion and Alcatel.

Thanks to his years of experience, vast knowledge and extensive contacts, Hector will start to drive Cloud4Wi’s sales and corporate objectives in the Asia Pacific region almost immediately, enabling the company to achieve its expansion plans into the region more effectively.

Commenting on his appointment, Hector Lim said: “I’m pleased to have joined Cloud4Wi. I firmly believe that Cloud4Wi is an innovative company with huge potential. Bridging the gap between business objectives and customer demand, Cloud4Wi provides customers with an enriched Guest Wi-Fi experience at venue locations, while allowing businesses to track presence analytics and deliver effective proximity marketing campaigns.”

“I’m delighted to welcome Hector on board. I do know that Hector’s qualities make him well-suited for this position,” said Gianni Altamura, Vice President of International Sales for Cloud4Wi. “I have no doubt that Hector will enable Cloud4Wi to boost our business in the APAC region and his valuable 30-year experience and expertise will help us achieve our sales targets for the region”.

For media inquiries, please contact:

Elena Briola, CMO
Tel: +1 415-852-3900

About Cloud4Wi

Cloud4Wi is an open Wi-Fi engagement platform that enhances Guest Wi-Fi access at venues (retail stores, restaurants and coffee shops among other places). Utilizing a cloud platform and matching web applications, businesses are able to provide an enriched Guest Wi-Fi experience, to engage with customers in real time and increase customer loyalty and retention. Leveraging powerful analytics, businesses can also design a fully customizable user journey to push marketing and advertising messages. Powered by the comprehensive SDK, Cloud4Wi enables businesses to build their own web applications to optimize their operations and provide customers with a seamless digital experience while they are on site.

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