Direct Embed to Exhibit at This Summer’s NAMM Show

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Will showcase company's leading-edge design capabilities for music accessories.

Direct Embed, a wholly owned subsidiary of MS Signs, announced that they will be an exhibitor at the National Association of Music Merchandisers (NAMM) Show July 9th – 11th in Nashville, TN.

“Direct Embed has been making forays into the musical equipment world, and helping decorate several manufacturers products," says Kevin Cherashore, Co-President/Sales. “For Farmland FX pedals, we have manufactured and decorated unique metal enclosures for their custom line of guitar effects pedals. We are thrilled with the results.”

“We’re also working with Telefunken Microphones, custom decorating their high end audio mics as well as finishing them in the standard powder coat colors. We’re currently collaborating on several custom projects, one of which is the custom mics for the upcoming 50th anniversary and final concerts for the Grateful Dead in Chicago on July 4th weekend.”

“These projects are great examples of how our unique process can be used to create lasting and durable images that companies and brands are proud of,” said Mo Ladak, Co-President/Operations for Direct Embed. “More and more companies are seeing the advantages of our process, and how it creates value and terrific impressions with their audiences.”

The Direct Embed® process marries time tested coating technology to advanced transfer innovation, allowing the application of permanent imaging onto any flat or dimensional surface. This approach also can be applied to a variety of materials including glass, steel, aluminum, MDF, ceramic and some plastics.

“We can plan, facilitate design, print, fabricate, coat, install and service. We are truly a turnkey solution for our clients,” Ladak added. “Our services create a product which lasts longer, is less costly to produce then other alternatives, and employs 3-D imagery for an unparalleled effect on a variety of surfaces.”

For more information on Direct Embed, go to

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Don Williams
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