Effective Student Marketing Creates E-Book that Reveals Digital Marketing Strategies

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Effective Student Marketing releases free E-Book: “Game of Leads: Find Quality Leads in Unexpected Places to Increase Your Student Enrollments”

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Our new E-Book offers real insight

Effective Student Marketing Inc., a national digital marketing firm specializing in higher education, has just published a brand new E-Book: “Game of Leads: Find Quality Leads in Unexpected Places to Increase Your Student Enrollments.” The E-Book follows a fun “Game of Thrones” theme that compares bleak lead flow to the coming of Winter and offers schools strategies on how to find leads throughout their kingdoms.

The E-Book’s creative treatment of student lead generation actually provides institutions of higher education several useful tools and strategies to reach prospective students through digital marketing. It highlights “unexpected places” where schools might find their future students in the digital arena. According to the E-Book, channels like Facebook, Twitter, YouTube and Pandora offer a variety of opportunities to locate and qualify leads that are more likely to turn into enrollments and student success stories.

“We always provide our partner schools with information that can help them fulfill their missions,” said company president Andy Kelley. “Our new E-Book offers real insight to anyone who visits our website and downloads the book. We reveal strategies that work and we’re sharing them now.”

The E-Book outlines a “plan of attack” that begins long before student enrollment. It refers to building allegiances with prospects, guarding an institution’s reputation and turning successful students and graduates into advocates for the school, its brand and its programs.

Those interested in learning more about how digital marketing can help find, qualify and enroll future students can download the E-Book now for free.

About Effective Student Marketing:
Effective Student Marketing is a digital marketing agency and Google Partner that embraces transparency and results-oriented marketing. It integrates marketing strategies that use social media marketing, paid search advertising, and content creation to help institutions of higher education engage with students, graduates and future students to achieve their student enrollment and retention goals. Andy Kelley founded the company in 2004 and he and his team have a “we’ll figure it out” philosophy that combines creativity and technology to stay on top of the latest tactics and trends in the digital marketing industry for higher education. More information about their services is available at: http://www.effectivestudentmarketing.com/

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