Emogi Selects PMBC Group to Grow Its Sentiment Data Platform for Brands
LOS ANGELES (PRWEB) June 30, 2015 -- Technology public relations firm PMBC Group announces its selection by Emogi, a data company that provides emotionally enriched brand campaigns and data products to advertisers of all types, as its agency of record. Emogi gives brands the ability to understand how a consumer feels about their content or product in real time, offering accessible engagement between consumers and digital advertisers. PMBC Group will be responsible for corporate communications and media relations to raise awareness around Emogi and its powerful platform.
“With its enormous growth in popularity and ability to transcend language barriers, emoji expression has made its way to the business world,” said Ola Danilina, CEO and founder of PMBC Group. “Emogi provides an extraordinary relationship to ad providers by using data science and lab research to add insight to campaigns and boost engagement. We’re very pleased to be working with the extraordinary team behind Emogi.”
With Emogi, PMBC Group expands its existing roster of exciting and innovative technology clients. PMBC will focus on Emogi’s launch, thought leadership and media opportunities in advertising, business and technology outlets. Emogi uses sentiment to enhance click-thru rates from brands and is headquartered in New York. Its founder, Travis Montaque, has spoken at Harvard Business School, and by invitation of President Clinton, presented in front of world leaders at the Clinton Global Initiative’s annual meeting.
About PMBC Group
PMBC Group is a fast-growing public relations agency based in Los Angeles, with offices in Beverly Hills. PMBC is dedicated to delivering tactical, results-driven public relations campaigns that build brand value and advance immediate and long-term business goals. PMBC’s success-proven formulas are designed to navigate the modern media landscape utilizing a collaboration of new and traditional media to achieve strategic media exposure to reach key consumer audiences, industry influencers, investors and other constituents that matter to our clients. PMBC is comprised of a team of professionals of varied backgrounds from public relations, journalism, social media, merchandising, product development, venture capital, entertainment and hospitality. For more information please visit http://www.PMBCgroup.com
About Emogi
Emogi's mission is to make the power of expression universally available and useful. By combining big data and emojis, Emogi provides meaningful and real time emotional intelligence to digital advertisers. Through a proprietary emotion engine, Emogi's platform both increases engagement and obtains sentiment data from consumers on the web. For more information please visit http://www.Emogi.com.
Kevin Bloomberg, PMBC Group, http://pmbcgroup.com, +1 (310) 777-7546, [email protected]
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