London School of Marketing Shares Seven Essential Research Tips to Help Turn a Job Interview into a Job Offer

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LSM releases an article that reveals how to boost your confidence and impress recruiters.

Seven research tips to prepare for your first job interview

Seven research tips to prepare for your first job interview

Recruiters will want to see that you can demonstrate a knowledge not only of your role in the company, but the company’s position in the industry.

London School of Marketing, a leading institution offering accredited marketing and business qualifications in the heart of London, has published an article detailing seven essential research tips to help CIM Foundation students to impress prospective employers.

"In an interview, you should be able to demonstrate that you are as interested in their company as they should be interested in you. This starts with thoroughly reading the company’s website, sales and marketing materials," the article states. "Recruiters will want to see that you can demonstrate a knowledge not only of your role in the company, but the company’s position in the industry."

Complementing a comprehensive range of blogs, whitepapers and case studies designed to support students pursuing sought-after marketing, business and academic designations, this article details key areas in which company research should be devoted. These include the discovery of a prospective employer's customers, competitors and culture.

"Researching these seven key points will give you a clear understanding of the work, culture and current status of the company you are applying to," the article concludes. "With this information, you'll be able to demonstrate your commitment to the company and your role within it."

Click here to read the full article.

London School of Marketing delivers accredited marketing and business qualifications, and offers courses from recognised professional bodies such as CIM, EduQual and CAM, BA (Hons) Marketing, MA Marketing and Innovation, and an MBA from Anglia Ruskin University. Based in Central London, they are a QAA approved institution. The school also has offices in Sri Lanka, a network of Local Access Points (LAPs), and online programmes of learning. Courses are run over a broad range of study modes.

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Gimhani Gunasinghe
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