iHerb Expands E-Commerce Model to Accept 35 Currencies

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International Customers Who Use Local Currency Appreciate Low Pricing and Save Money

iHerb, one of the world’s largest and most successful e-commerce companies, has expanded its online shopping hub to accept 35 currencies from across the globe.

iHerb is an international online retailer of nutritional supplement and wellness products, bath and beauty items, specialty grocery items, superfoods, products for kids and babies, pets, creams and lotions, aromatherapy and fitness products.

“We believe strongly that providing pricing in local currency supports our mission of best overall value with e-simplicity,” said John McCarthy, iHerb’s vice president of marketing. “In this case, the local currency helps customers not only appreciate iHerb’s low pricing, but also save up to 3% on foreign exchange translation fees.”

McCarthy said the additional currencies are now integrated with its country and language selector tool, which also helps customers in other ways. For example, Korean customers will likely prefer the Korean Won to pay for their purchases. Non-native customers who live in Korea, however, may be (for example) Japanese or Chinese nationality, preferring the currencies of their native countries. The currency options also aid customers who are on extended travel or living abroad. He said the new currency functions will be available not just on desktop, tablet and mobile platforms, but also via apps for both Apple and Android.

In alphabetical order below, the currencies now accepted by iHerb include:
Argentine Peso
Australian Dollar
British Pound
Bulgarian Lev
Canadian Dollar
Chinese Yuan
Colombian Peso
Croatian Kuna
Hong Kong Dollar
Hungarian Forint
Indian Rupee
Indonesian Rupiah
Israeli Shekel
Japanese Yen
Kazakhstani Tenge
Korean Won
Macau Pataca
Malaysian Ringgit
Mexican Peso
New Zealand Dollar
Norwegian Krone
Philippine Peso
Polish Zloty
Romanian Leu
Russian Ruble
Saudi Riyal
Singapore Dollar
Swedish Krona
Swiss Franc
Taiwanese Dollar
Thai Baht
U.S. Dollar
Ukraine Hryvnia
United Arab Emirates Dirham

McCarthy said the latest improvement to its system reflects the company’s commitment to its international customers and is part of an ongoing effort to evaluate and improve the customer experience.

iHerb’s inventory includes more than 35,000 products and 1,000 brands, and the company ships to more than 150 countries. iHerb is a Google Trusted Store and has been ranked number one by Consumer Labs seven years in a row. The company has been recognized as a top performer worldwide in service, shipping and customer service.

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John McCarthy, Vice President of Marketing
+1 951-616-3600 Ext: 2089
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