StatSocial and Bottlenose Partner to Integrate Real-Time Social Audience Data with Stream Intelligence Platform

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Bottlenose offers real time audience demographic and affinity information with integration of StatSocial

StatSocial, the premier provider of social audience data, today announced an integration partnership with Bottlenose, the Stream Intelligence™ platform. Through this partnership, Bottlenose now offers real-time insights across more than 35,000 demographic and lifestyle segments. This partnership marks a transition in the way analysts can leverage social media platforms, with rich context now provided around social users, their demographics and affinities.

Bottlenose Nerve Center® provides real-time business intelligence for brands and enterprises to detect threats and opportunities by analyzing stream data. StatSocial complements this service with data aggregated and standardized across more than 60 sources, allowing Bottlenose customers to understand defining characteristics of any audience.

Nerve Center now includes audience gender, age, ethnicity/race, income, and education levels, as well as location – city, state, country, and DMAs. Customers can also find out what an audience likes: with more than 370 interests, 9000 consumer brands, 23,000 celebrities and influencers, and over 1100 TV shows now baked into every audience tracked within the platform.

“Bottlenose is bringing StatSocial audience data to life in a way we’ve never seen before,” said Michael Hussey, CEO of StatSocial. “We couldn’t be more excited to partner with this talented and forward thinking team. Their customers are going to love this.”

“Business intelligence today means stream intelligence, being able to apply data science in real time against myriad streaming sources to discover patterns,” noted Nova Spivack, CEO and Co-founder of Bottlenose. “Integrating StatSocial demographics and affinities into Nerve Center gives our customers the most well-rounded view of the social consumer available today, and helps us produce actionable intelligence from all forms of streaming data.”

About Bottlenose:

Bottlenose provides a new form of business intelligence to detect threats and opportunities for enterprises by analyzing stream data: we call this Stream Intelligence™. The company’s flagship product, Nerve Center®, provides a SaaS solution for enterprise analysts and strategists to monitor and understand the internal and external threats and opportunities affecting their business in real-time.

Learn more about Bottlenose here: http://bottlenose.com/.

About StatSocial:

StatSocial is the premier provider of social media audience analytics, enabling brands and publishers to understand, segment and target their audiences on the web. StatSocial is headquartered in New York City.

Learn more about StatSocial here: http://www.statsocial.com

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Audrey Hungerman
StatSocial
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