Pics.com is a highly brandable exact match domain. It's a very interesting opportunity for anyone looking to build a business around a memorable keyword match phrase--especially anyone in the digital image business,
Washington, DC (PRWEB) July 21, 2015
The domain name pics.com, is the newest entry into the dot-com domain market. With millions of search queries for pics and adjacent phrases on a monthly basis, it will likely be one of the top domains purchased this year.
With the surge in popularity of websites, mobile applications, and businesses focused on digital images and photography, the expectation is that the site will receive offers from major players in the file sharing, digital photo, entertainment, and stock photography industry who are looking to purchase a domain name.
The sale is expected to garner global attention as recent sales of one word domain names have resulted in multi-million dollar sales. The five most valuable one word domain sales of all time, based on publicly available data, have sold for nearly $100 million combined.
Four Letter Domains:
According to Slate.com every possible four-letter dot-com domain has been registered. Pics.com is in rare company, because not only is it four-letters it’s also a four letter dictionary word. Short domains are sought after because they’re easier to remember. The advantage of the dictionary word in the age of search engines is that it is not only easy to remember and quick to type, it’s also receives a high rank in search engines when someone searches for the specific word.
The memorable nature of pics makes it a rare exact-match brandable term. Pics.com receives around 6,000 visitors a month from users typing pics.com directly into their browsers.
"Pics.com is a highly brandable exact match domain. It's a very interesting opportunity for anyone looking to build a business around a memorable keyword match phrase--especially anyone in the digital image business,” says Martin Link, TSL Director of Digital Strategy. "Pics.com is one of the most valuable domains I’ve ever encountered. It’s a 23 year old domain with thousands of high quality backlinks. It presents many avenues of immediate monetization for its future owner. It's very rare to find an established website for sale.”
Recent Domain Sales:
Short and dictionary word domain names as well as two word domain names have sold for millions of dollars in recent years. PrivateJet.com sold for $30.18 million in 2012, Sex.com sold for $14 million in November 2014, and 360.com sold for $17 million in 2015. Pics.com is expected to follow in the footsteps of other 2015 domain sales. For a recent list see DN Journal's 2015 Year-to-Date Top 100 Sales Chart.
TSL Marketing is brokering the sale and performing direct outreach to organizations looking to purchase the domain.
For further additional information about purchasing the domain name, please contact David English at 443-718-4252, email pics(at)tslmarketing(dot)com, or visit http://www.pics.com for prospectus information.