Mentia Shows What Content Will Work Best for Business on Social Media

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Mentia launches free web app to get insights in what content will work best for business on social media, based on a company's audience and their interests.

Sharing content on social media that will resonate with the audience of any business can be time consuming and difficult. Mentia takes on this problem by launching an online tool that will provide insights in topics that perform well, no matter what a company does.

The number 1 struggle for businesses on social media is producing engaging content, as concluded in a study by the Content Marketing Institute. Compiling messages on social media that will trigger an audience proves to be hard, and responses are unpredictable. When having more insights in what content actually resonates, a business can align it's content to deliver exactly what their audience wants to read.

Free to use on any topic
Mentia's software is completely free to use and gives users a simple realtime dashboard with an overview of the most popular content on social media. The content is based on topics that are relevant for a business and that will be entered when registering. Mentia has built an unique algorhythm that will sort all social media posts on popularity.

Sharing content easily
By sharing content that is attractive for an audience, a business can increase followers, build more authority and in the process create more sales through social media. Any content on the Mentia dashboard can be shared directly to a user's own accounts – rewritten in own tone of voice, or scheduled for future publication if desired. Scheduling can help professionals working on social media marketing in saving time by planning multiple posts to social media networks for coming days. This will result in an efficient way to handle the social media accounts and it's activity to followers.

Next to the sharing and scheduling feature it is also possible to save social media posts, which can be helpful to collect inspirational topics for any content marketing purpose. If a topic is interesting, but not for sharing directly, it can be saved to a user's archive. This way the topic will not disappear, but can function as an inspiration for any blogpost later on.

Mentia is available now, signup for free here:

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Roeland Pater
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since: 07/2014
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