Wiser’s New eBook Teaches Online Retailers About Big Data and How To Leverage It

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New eBook from dynamic pricing leader, Wiser, serves as a guide to help retailers understand big data and how to use it.

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From understanding big data’s capabilities to analyzing it, Wiser’s latest eBook offers strategies on how to approach, analyze, and put big data to work.

Big data serves as the foundation of eCommerce and its utilization can make the difference between success and failure in such a competitive industry. Wiser’s latest eBook, The WiseGuy’s Guide to Data-Driven Pricing in Retail, provides tips for retailers on how to harness big data’s revenue and profit boosting potential.

Arie Shpanya, CEO of Wiser, said, “Big data is much more than a buzzword in the retail industry. Understanding it has become essential for retailers to succeed in their fast paced industry. This eBook strives to provide guidance and strategies to help retailers go beyond just raw data and leverage it to accomplish core business goals.”

Wiser's eBook addresses different kinds of data, such as structured and unstructured, and shows how online retailers can use both types to their advantage. Big data can be an incredibly intimidating subject, but Wiser's eBook breaks it down into an easy-to-understand concept for retailers of all sizes.

Big data’s exponential growth over the years has made retail even more competitive. Data has become a necessity for innovation and optimization. From understanding big data’s capabilities to analyzing it, Wiser’s latest eBook offers strategies on how to approach, analyze, and put big data to work. This can be used to assist retailers in personalizing the customer experience, managing inventory, and optimizing prices. Retailers can now make better decisions and discover new insights that can boost their bottom line.

For retailers who are looking to understand big data and learn how to use it to optimize business decisions, Wiser's eBook provides plenty of insight into the subject.

Get your complimentary copy of The WiseGuy's Guide to Data-Driven Pricing in Retail here.

About Wiser:
Our mission statement is to bring the wisdom of Amazon to the rest of the retail world. Wiser’s suite of products offers the following solutions: dynamic pricing, merchandising, assortment, inventory planning, and forecasting.

Wiser’s flagship product, WisePricer, is a dynamic pricing optimization engine that monitors, analyzes, and reprices retail products in real-time. With automated pricing and easy sync, it enables online retailers to optimize their revenue and profit. Wiser not only arms retailers with pricing intelligence and repricing, but is also innovating on the cutting edge of eCommerce pricing. Wiser empowers retailers with advanced tools such as assortment optimization, demand elasticity engines (multi-factor estimation and cross-product elasticity to name a few) and machine learning algorithms that maximize sales while maintaining margins.

For more information on Wiser, please visit wiser.com

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Min-Jee Hwang
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