EMIGSVILLE, PA (PRWEB) July 27, 2015
Vasont Systems’ Suzanne Mescan, Director of Marketing, was elected by her peers to present along with Jim Edmunds, CEO of Ingeniux, at The LavaCon Conference on Content Strategy and TechComm Management, held in New Orleans, LA on October 18-21, 2015. Suzanne Mescan and Jim Edmunds will deliver a presentation entitled, "Successfully Delivering a Personalized Content Experience: From Structured Content Creation to Multichannel Publishing.”
The topic of this year’s LavaCon Conference will focus on the content development cycle by offering topics such as content strategy, user and information experience strategy, resource planning, content development, schedule attainment, change management, and budgeting. Vasont Systems and Ingeniux were voted into the conference agenda by popular majority on the LavaCon speaker proposal webpage. Their presentation on the LavaCon voting site finished within the top 5 hottest topics. In this presentation, attendees will learn how to prioritize both authoring and publishing on the same level with core requirements needed for personalized projects, essential elements for success, how to target content by categories, and the important role that personalization plays within effect CXM strategies.
Suzanne Mescan is Vasont Systems’ Director of Marketing, with responsibility for the Company’s marketing and public relations efforts. For more than 25 years, she worked in all aspects of the information management and publishing industry, from content management to editorial and production. Suzanne has authored numerous articles about content management for industry publications and has delivered presentations for the CM Strategies/DITA North America, Intelligent Content, AIIM, and LavaCon conferences, as well as in industry-related group meetings and webinars. She was also a contributing author for the book, "Virtual Collaborative Writing in the Workplace: Computer-Mediated Communication Technologies and Processes" by Beth L. Hewett and Charlotte Robidoux (Eds.).
Jim Edmunds is the founder and CEO of Ingeniux Corporation, a leading web experience management software company. Ingeniux delivers XML-based solutions for intelligent content management and multichannel publishing. Jim has over 20 years of experience designing software products and digital content, and prior to starting Ingeniux held leadership positions at Electronic Arts, MSNBC and Asymetrix. He is an advocate for unlocking content from enterprise silos and proprietary formats, and creating agile content for a multichannel world. As a speaker Jim brings new perspectives on the intersection between content management and user experience, with an emphasis on structuring content as a way to make content more relevant and accessible.
About Vasont Systems
Vasont Systems provides component content management software and XML data services to Fortune 1,000 companies and global organizations from a variety of industries, including manufacturing, technology, publishing, financial, and healthcare. Since 1992, Vasont Systems has helped companies organize their critical business assets, manage productivity, and disseminate information in many languages to multiple media channels while reducing their costs by an average of 63% and shortening overall cycle times by 75% on average. The Company has been named multiple times to the EContent 100 list of “best and brightest digital content companies.” Vasont Systems is a member of the TransPerfect family of companies. For more information, visit http://www.vasont.com.
About Ingeniux Corporation
A leading provider of web content management software, Ingeniux empowers organizations to manage world-class websites and vibrant online communities across web, mobile and tablet platforms. Ingeniux software is available as a hosted service (SaaS) or on-premise application. Ingeniux delivers unparalleled service and support to customers worldwide. For more information, visit http://www.ingeniux.com.