Marketing Maven Awarded WMBE Certification through the California Public Utilities Commission

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Southern California-Based Integrated Marketing Firm Establishes a Valuable Advantage within the Public Utility Sector

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Marketing Maven Attains CPUC's WMBE Certification

We are proud to offer our services to California utility companies and participate in new procurement opportunities with our recent WMBE certification.

Marketing Maven received the Women- or Minority-owned Business Enterprise (WMBE) certification for the California Public Utilities Commission (CPUC) on June 17, 2015.

CPUC General Order 156 (GO 156) requires all investor-owned electric, gas, water and telecommunication utility companies with gross annual revenues in excess of $25M to develop and implement programs to increase the number of partnerships with WMBEs. Gaining WMBE certification allows Marketing Maven to be officially recognized by the CPUC and sixteen participating utilities which service the California market.

Marketing Maven can now pursue contracts within the public utilities sector, leveraging opportunities for recognized WMBE companies and taking advantage of current procurement goals of 5% for women, 15% for minorities, and 1.5% for service-disabled veterans. Approval for WMBE certification is granted by The Supplier Clearinghouse, a Commission-supervised entity whose primary purpose is to audit and verify the status of woman- and minority-owned businesses as well as establish and maintain a database of woman-, minority- and service disabled veteran-owned businesses that is accessible to the CPUC and to participating utilities.

“The public utilities sector has done an excellent job of being proactive about working with a growing number of remarkable women- and minority-owned companies,” said Lindsey Carnett, CEO and president of Marketing Maven. “We are proud to offer our services to California utility companies and participate in new procurement opportunities with our recent WMBE certification.”

In addition to their WMBE certification through the CPUC, Marketing Maven also maintains the following certifications: 8(a) certified by the Small Business Administration (SBA), Women Owned Small Business (WOSB), Disadvantaged Business Enterprise (DBE) and Women's Business Enterprise (WBE) certified by the Women's Business Enterprise National Council-West.

To learn more about Marketing Maven’s integrated marketing solutions, social media marketing and award-winning PR campaigns, visit

About Marketing Maven

Marketing Maven is an integrated LA marketing firm with offices in New York focusing on public relations, Hispanic marketing and social media. Their services aid national marketing campaigns and product launches with reputation management, organic SEO tracking, competitive analysis reports and online product reviews to help increase revenue. To learn more, please visit

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Sean McCarthy
Marketing Maven
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