Infinity Product Group Partners with Nickelodeon

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Infinity Product Group to develop “Comfy Critters” stuffed toys featuring characters from Nickelodeon’s top animated shows.

Infinity Product Group has just finalized a licensing deal with Nickelodeon to develop Comfy Critters toys for four of the cable network’s most popular animated shows: “SpongeBob SquarePants,” “Teenage Mutant Ninja Turtles,” “PAW Patrol” and “Blaze and the Monster Machines.” The new characters are expected to debut in the fall of 2016.

“Infinity Product Group is excited to partner with Nickelodeon. IPG has a long history of providing retailers with great products and services and we look forward to bringing a new product to the market with Nickelodeon,” says Doug Keller, President and CEO of Infinity Product Group.

Comfy Critters are multitasking stuffed animals for the 21st century. Each Comfy Critter is large enough to be used as a pillow, blanket, or anything you want to make it! Comfy Critters patented design makes transitioning from a stuffed animal to a blanket quick and easy. The full range of Comfy Critters includes prehistoric, farm, sea and fantasy animals and launches holiday 2015.

About Infinity Product Group

Founded in 1997 by President and CEO Doug Keller, Infinity Product Group is a privately owned, national company headquartered in Rogers, Arkansas. IPG is a leading manufacturer, merchandiser and marketer of headwear, apparel, accessories and novelty products to many of the world’s leading retailers and consumer product companies. For more information, visit or contact Drake Taylor at draket(at)infinitypg(dot)com.

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Geoff Anderman

Amanda Ziese
Infinity Product Group
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