How Colleges Bookstores Can Thrive With The New Hybrid Bookstore Model – Exclusive White Paper Now Available

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Key learning includes how to successfully implement a low-cost online bookstore offering, while building a best-in-class on-campus shop.

Today, Akademos, Inc. announced the release of an important White Paper highlighting a new bookstore strategy that has had immediate benefits for many colleges and universities across the country. Authored by Davenport University’s former Director of Procurement and Retail Services, the White Paper provides several examples of colleges that have successfully applied a hybrid bookstore model. This resource offers a road map for institutions interested in exploring new solutions to lower costs and improve student success and satisfaction with their bookstore experience.

For many institutions, the college bookstore is an integral part of the campus experience, but maintaining a vibrant retail shop has become increasingly challenging as competition from online, third-party providers has intensified and students are leaving the school-sanctioned bookstore in search of better pricing on their textbooks and course materials.

“There are now solutions and new models available that provide campus shops the ability to offer lower cost textbooks and begin to once again thrive—even as higher education transitions to new learning models and digital course materials,” said Jonathan Shar, Chief Marketing Officer for Akademos. “The hybrid bookstore model is one solution that helps meet the demand to lower costs and support institutions’ core mission of educating students.”

This new White Paper demonstrates how institutions have successfully shifted to selling the vast majority of textbooks and course materials online at highly competitive prices, while transitioning the brick-and-mortar campus shop to offer higher margin, higher growth items and services. The resource outlines the key steps for establishing this new-look campus store, including:

  •     Creating a vision for a new store strategy
  •     Online service requirements
  •     New potential services
  •     Revenue-generating product ideas
  •     Staffing
  •     Managing the transition

“At Akademos, our service is built on the core belief that every school is unique, and requires a unique bookstore solution. We hope this White Paper provides a fresh perspective on how to best approach bookstore services for a new age,” said Shar.

For a copy of The New Hybrid College Bookstore Model White Paper, go to http://info.akademos.com/hybrid-model-bookstore-solution.This White Paper is available at no charge.

To learn more about expanding affordable textbook options for students and Akademos’ online bookstore services for educational institutions, visit http://www.akademos.com.

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Tara Honyotski
Akademos
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