eOriginal and DocuSign Announce ApplePie Capital Signs On to Simplify Loan Origination Processes and Increase Security and Compliance of Franchise Loans

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Franchise Financing Leader Leverages Secure, Compliant Digital Transaction Management Solution to Improve and Securitize Business Processes

ApplePie Capital

With DocuSign’s DTM platform and eOriginal’s eAsset® Management Services, ApplePie Capital is reinventing franchise financing and enabling high-quality franchise brands.

[With] our new vaulting, transaction, and transferrable record capabilities, which attract and satisfy our investors, we are now able to position ourselves in unique and powerful ways within the industry.

DocuSign, Inc. (DocuSign®) and eOriginal, Inc. today announced ApplePie Capital, the first marketplace lender solely dedicated to the franchise industry, has adopted Digital Transaction Management (DTM) through a joint solution. DocuSign and eOriginal are helping ApplePie Capital go fully digital with their loan origination and investment transaction processes to: provide customers with a simplified and efficient experience when securing loans; and provide security and compliance at mass market exchange levels to allow digital transactions to be managed and monetized in a way that mitigates risk and enhances trust among buyers and future investors.

With DocuSign’s DTM platform and eOriginal’s eAsset® Management Services, ApplePie Capital is reinventing franchise financing and enabling high-quality franchise brands, their franchisees, and investors to achieve growth in an efficient manner. The company prides itself on the mission of democratizing access to capital for franchise entrepreneurs and providing unprecedented access to the franchise debt asset class for investors.

Meeting and exceeding the expectations of the emerging marketplace lending industry, ApplePie Capital clients enjoy convenient access to review, digitally sign and manage franchise loan documents online to expedite the time it takes to process and close their loans. Once agreements have been DocuSigned, the digitally-signed documents are deposited into eOriginal’s eAsset® Management Services fully digital environment where each is controlled as a secure and legally-binding Authoritative Copy throughout the remainder of the agreement, including securitization and collateralization processes.

QUOTES

  •     “Digitally managing our loan applications and financial assets have helped us provide funding more quickly, accelerating our mission of providing efficient financing to franchise entrepreneurs,” said ApplePie Capital CEO Denise Thomas. “When you pair this functionality with our new vaulting, transaction, and transferrable record capabilities, which attract and satisfy our investors, we are now able to position ourselves in unique and powerful ways within the industry.”
  •     “As the marketplace lending industry continues to grow, businesses and investors alike are looking to the leaders within the industry to provide innovative financial flexibility, while still ensuring the mitigation of risk through security and compliance,” said eOriginal President and CEO Steve Bisbee. “ApplePie Capital is ahead of the curve and we believe the most successful marketplace lending companies will not only be fully digital, but have a solution to securitize their financial assets.”
  •     “The marketplace lending industry is all about the ease and speed of doing business,” said DocuSign’s Chief Revenue Officer Neil Hudspith. “ApplePie Capital clients have been benefiting from their simplified and reduced origination process from the beginning; receiving capital faster without the hassles of reams of paperwork common with more traditional lenders. Going fully digital by standardizing on DocuSign’s Digital Transaction Management platform with eOriginal’s solution will take their investment services to the next level.”

Individuals interested in learning more about ApplePie Capital may visit http://www.applepiecapital.com; in eOriginal may visit http://www.eOriginal.com; in DocuSign’s DTM platform may visit https://www.docusign.com/solutions.     

About DocuSign, Inc.
DocuSign® is The Global Standard for Digital Transaction Management®. DocuSign helps more than 100,000 companies across nearly every industry and department make their digital transformation by putting an end to the paper chase. More than 50 million people in 188 countries turn to DocuSign to manage their most important transactions—digitally. DocuSign's DTM platform supports legally compliant signature processes tailored to meet requirements globally with localization in 43 languages. Every day more than 50,000 new users join The DocuSign Global Trust Network to increase speed to results, reduce costs, enhance security and compliance, and delight clients with a secure digital experience. For more information, visit http://www.docusign.com or call 877.720.2040.

Copyright 2003-2015. DocuSign, Inc. is the owner of DOCUSIGN® and all of its other marks, http://www.docusign.com/IP. All other marks appearing herein are the property of their respective owners.

About eOriginal, Inc.
Founded in 1996, eOriginal is the trusted expert in digital transaction management solutions, specializing in the post-execution management of financial asset documentation. eOriginal SmartSign® and eAsset® Management Services enable an end-to-end solution for fully electronic transactions that must be managed with the highest levels of security and compliance throughout their lifecycle. By treating every transaction as having assets that must be verifiably secure, legally compliant and enforceable, eOriginal provides its customers and partners with eCertainty®. For more information, please visit http://www.eoriginal.com. eOriginal®, eAsset®, eOriginal SmartSign® and eCertainty® are trademarks of eOriginal, Inc. and are registered in the United States or in other jurisdictions.

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Laura Sparks
eOriginal
+1 410-625-5157
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Gregor Perotto
DocuSign
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