GiftCards.com Announces Partnership with American Greetings®

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The Largest and Most Trafficked Website for Gift Cards To Feature Greeting Card Content from American Greetings®

GiftCards.com, the largest online retailer of gift cards, today announced a partnership with American Greetings Corporation, LLC, one of the world’s largest greeting card companies. Starting today, visitors to GiftCards.com will be able to purchase egreeting card content from American Greetings and pair it with an eGift Card from GiftCards.com.

When a customer visits GiftCards.com, not only will they be able to buy plastic or buy egift cards, but they can now choose to accompany it with a wide selection of high quality egreeting cards from American Greetings. These egreeting cards will be prominently displayed throughout GiftCards.com and are available to be sent with digital gift cards for hundreds of merchants that can be purchased in any denomination starting from $10 to $500. eGift cards never expire, so recipients can buy something immediately or wait to redeem at a time of their choosing.

“We are very excited about this partnership,” comments Jason Wolfe, CEO of GiftCards.com. “We continuously search for ways to improve the customer experience and make customers smile; and American Greetings content will provide our customers with the highest quality egreetings to accompany our egift cards.”

eGreeting cards are one of the most popular items to convey expressions of friendship, or other sentiments, and are sent most often around holidays and birthdays. According to the Greeting Card Association, Americans purchase approximately 6.5 billion greeting cards each year, with annual retail sales of greeting cards estimated between $7 to $8 billion.

The popularity with eGift Cards continues to increase. Digital gift cards and channels are the fastest growing segment within the $124 billion gift card industry. According to CEB TowerGroup, egift cards accounted for five percent of total sales in 2014 and will climb to eight percent, or $11 billion, by 2016. Unlike its plastic predecessors, egift cards can be delivered instantly, stored easily on the consumer’s mobile device and redeemed immediately. Recipients can use egift cards for online, mobile or in-store purchases.

About GiftCards.com
Since 1999, GiftCards.com has been providing U.S. consumers with an array of gift card products including personalized gift cards, group gift cards, egift cards, discount gift cards, and local gift cards redeemable at millions of establishments across the country. GiftCards.com is also a leader in gift card innovation with 45 patents filed and 17 patents issued/allowed. The company additionally gives gift cards to underprivileged children through their “You Gift, We Gift” program and makes an annual contribution in each employee’s name to the employee’s charity of choice. More information about GiftCards.com can be found on the company’s media page.

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Media Contact:
Carlos Tribino                                                      
CMO, GiftCards.com                                                                     
412-979-6786                                                                     
carlos.tribino(at)giftcards(dot)com

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John McCartney
GiftCards.com
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