Cherry Bekaert Adds Strategic Intelligence Director to THInc Practice

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Neumeier to oversee THInc’s strategic intelligence and sales enablement center by monitoring industry innovation trends, client research data and other market information.

Neumeier will serve in the newly created role out of Cherry Bekaert's Atlanta practice.

Supporting the strategic growth and innovative industries initiative of its new specialty practice, THInc, Cherry Bekaert LLP (“the Firm”) is proud to announce the addition of Kelly L. Neumeier as the Firm’s Strategic Intelligence Director.

In this newly created role based out of Cherry Bekaert’s Atlanta practice, Neumeier will oversee THInc’s strategic intelligence and sales enablement center by monitoring and analyzing industry innovation trends, client research data and other market information for sales, marketing, strategy and product planning purposes. Collaborating with Firm intelligence team members and internal functional groups, she will take the lead on developing thought leadership through market intelligence gathering, curation, interpretation and commercialization with a focus on the impact of innovation on middle market companies in the Technology, Health & Life Sciences and Industrial sectors.

Neumeier will also serve as a liaison between external market intelligence and innovation leaders within Cherry Bekaert’s THInc specialty practice. “A proven leader for more than 20 years, Kelly’s ability to interpret market data and industry trends will be helpful in guiding our Firm’s strategic decisions, enhancing our thought leadership position, and honing our go-to-market strategies pertaining to THInc,” remarked Dawn G. Patrick, Chair of the THInc practice. “An accomplished senior marketing executive, Kelly’s analytic skills and intelligence expertise will keep THInc and Cherry Bekaert ahead of the curve in advancing the business objectives of our middle market clients in our focus sectors.”

Prior to Cherry Bekaert, Neumeier spent seven years as the director of marketing at an Indianapolis-based organization focused on medical billing and practice management services for the hospital-based specialty market.

Neumeier received a Bachelor of Science in Marketing from the School of Business Administration at University of Dayton.

About Cherry Bekaert LLP
As a nationally recognized, growth-oriented firm, Cherry Bekaert has the resources to take your business as far as you want to go. The Firm’s industry specialists already know your marketplace, so they can help you make the most of emerging opportunities while minimizing compliance headaches. With their down-to-earth style and wealth of practical advice, you will find Cherry Bekaert an indispensable part of your team.

Ranked among the largest accounting firms in the country, Cherry Bekaert specializes in offering solutions that impact their clients’ ability to grow. For more than 65 years, global corporations, private businesses, government entities, nonprofits, emerging firms and successful individuals have relied on Cherry Bekaert to guide them forward as their growth partner. |

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August P. Keller III