Certificate or Foundation? London School of Marketing Provides a Guide to Aid Students in Making Career-Altering Education Decisions

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Our latest blog article discuses the CIM courses that help commence a marketing career.

Certificate or Foundation - where to start?

Certificate or Foundation - where to start?

There are two possible starting points: the Foundation Certificate and the Certificate in Professional Marketing. This is based on the understanding that students enter the world of marketing with different kinds of experience.

London School of Marketing, a leading institution offering accredited marketing and business qualifications in the heart of London, has published an article which guides students through the difficult decision of choosing a Foundation or Certificate course, factoring in experience and career goals.

“There are two possible starting points: the Foundation Certificate and the Certificate in Professional Marketing. This is based on the understanding that students enter the world of marketing with different kinds of experience,” the article states. “The right certificate, gained from a reputable institution, offers substantial advantages. But with courses available at different levels, students may be wondering which one is right for them.”

Complementing a comprehensive range of blogs, whitepapers and case studies designed to support students pursuing sought-after marketing, business and academic designations, this article provides a detailed comparison between certificate and foundation courses, while breaking down who the courses are designed for, how long they will take to complete, and what students can expect to gain from them.

“If you are looking to develop your existing marketing skills, our Certificate course can set you on the path to promotion at work as well as leading to a full master’s level qualification. However, if you are keen to gain a broader view of the marketing world, the Foundation course provides a necessary introduction to gain the qualification, and the confidence, you need to enter the Certificate course,” the article concludes. “Ultimately, the benefit of CIM’s flexible model is that you can organise your learning to suit you.”

Click here to read the full article.

London School of Marketing delivers accredited marketing and business qualifications, and offers courses from recognised professional bodies such as CIM, EduQual and CAM, BA (Hons) Marketing, MA Marketing and Innovation, and an MBA from Anglia Ruskin University. Based in Central London, they are a QAA approved institution. The school also has offices in Sri Lanka, a network of Local Access Points (LAPs), and online programmes of learning. Courses are run over a broad range of study modes.

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Gimhani Gunasinghe
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