Pacific Union Financial, LLC Announces New Consumer Direct Sales SVP

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Andy Suhodolsky to lead Consumer Direct Sales division with focus on New Customer Acquisition.

Pacific Union Financial, LLC announced the hiring of Andy Suhodolsky as SVP of Consumer Direct Lending. In this role, Mr. Suhodolsky will be responsible for leading the Consumer Direct Channel with specific attention paid to the development of the New Customer Acquisition initiative and maximizing both Sales and Fulfillment productivity, efficiency and profitability.

“I‘m excited to have Andy join Pacific Union Financial,” said Rick Skogg, President and CEO of Pacific Union Financial. “He has an extensive background in building high-producing teams and is a proven leader which will be invaluable as we enhance our centralized origination strategies and expand into the new customer acquisition arena.”

Mr. Suhodolsky is a successful leader with over 18 years in the mortgage industry including VP of Sales, VP of Operations, SVP/Director of Operations and SVP/Director of Business Controls at Citi. Mr. Suhodolsky joins Pacific Union from Nationstar Mortgage where he held roles overseeing 1,000 domestic and off-shore resources as SVP/Head of Business Process Outsourcing as well as his more recent role of SVP/Head of Consumer Direct Fulfillment Operations leading over 400 employees.

“I look forward to working with the executive management team at Pacific Union Financial,” said Mr. Suhodolsky. “The company is on an exciting growth trend and is aggressively leveraging its broad product line of conventional and government products to provide more mortgage loan options to a broader borrower audience.”

Pacific Union Financial is a full-service mortgage company, located in Irving, Texas, with corporate offices in California, Nevada, Virginia and North Carolina as well as branch locations across the country. Pacific Union Financial originates residential mortgage loans through Wholesale, Retail and Correspondent origination channels and also has a $17 billion servicing portfolio.

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Ron Fountain