Digital Agency iMarc Announces Executive Promotions

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Katie Desmond named Chief Business Development Officer & Partner; Patrick McPhail named Chief Operations Officer & Partner.

iMarc, a Boston-based digital agency with a second location in Silicon Valley, California, announced today two promotions within the company’s senior management team. Katie Desmond, formerly Director of New Business, has been promoted to Chief Business Development Officer & Partner; Patrick McPhail, formerly Director of Operations, has been promoted to Chief Operations Officer & Partner.

“Katie and Patrick have made immense contributions to iMarc, each demonstrating a commitment to excellence, superior client-service and unrelenting work ethic. Their leadership and vision will ensure iMarc is able to achieve our goals and continue to produce award-winning work for our forward-thinking brands,” remarks Nick Grant, iMarc’s CEO and Managing Partner.

Katie joined iMarc in 2010 as Director of New Business and leads the Business Development team at iMarc. Katie has driven substantial growth at iMarc over the last five years and has brought 14 years of web experience including project management, strategy and digital marketing. Katie has worked with many of iMarc’s esteemed clients, including Mimecast, Atlantic Broadband, RSA Conference, RSA Security, VMware and Demandware. Prior to joining iMarc, Katie served as Senior Interactive Producer at Amp Agency and as Senior Producer at Mullen.

“Katie has been at the center of iMarc’s key business initiatives and has been instrumental in growing the company’s client base and business development team over the last five years. She is perfectly positioned to be iMarc’s new Chief Business Development Officer and this promotion recognizes her contributions to the company as an individual and as a leader,” Grant states.

Patrick McPhail joined iMarc in 2006 as a Web Developer and currently leads one of iMarc’s three production teams. Patrick has over a decade of engineering and project management experience; producing applications, branding materials and providing online strategy to iMarc’s clients such as Motorola, Starwood Hotels and Barnes and Noble. Patrick plays a pivotal role in working with iMarc’s clients to define and understand their goals online. Prior to working at iMarc, Patrick worked at General Electric and Bombardier Capital.

“Over the last 5 years Patrick has lead our clients and company through dozens of successful web projects. His ability to navigate both business and technical conversations, his attention to detail and exceptional analytical and collaborative skills make him an superior fit for the new role,” states Dave Tufts, iMarc’s CTO and Managing Partner.

As the company continues to take on new projects at a steady rate and prepares for a major expansion and move into Amesbury, Massachusetts, the promotions mark significant growth for the 17-year old company.

“As our business is steadily growing, our clients are increasingly looking to iMarc to support them. iMarc prides itself on its talented and dynamic staff; the addition of Katie and Patrick to the leadership team will add tremendous value for our clients, associates and business,” states Nick Grant.

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About iMarc

iMarc is a full-service digital agency with a strong focus on web, mobile and custom application solutions. Since 1997, the agency’s team of experienced engineers, UX engineers, designers, strategists and business and marketing experts has been helping over 300 clients do business better. The award-winning, 25-person agency with office’s on both coasts has sustained steady growth since its inception and is proud of its many long-term client relationships across different industries. Today iMarc continues to be a premier digital agency that attracts top talent and creates smart solutions for forward-thinking brands. For more information, please visit http://www.imarc.net

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Allison Boyajian
iMarc
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