AAF Cincinnati’s 8th Annual Digital Dialogue, This Year at the Hyatt on Oct. 13-14, Adds New Dimensions to its Digital Marketing Mix

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Announces keynoters from Deep Focus and Yahoo! plus an event date and location selected to entice student participation.

“Paula Froelich, Yahoo! Travel Editor-in-Chief, will discuss the importance of utilizing digital media to build a brand by creating engaging, thoughtful, and addictive content. She knows because she did exactly that."

Launching promotion for its eighth annual digital conference, AAF Cincinnati announced today an exciting lineup of speakers, sponsors, along with some new approaches to the digital conference that focuses on unique and valuable customer experiences delivered digitally. This year's event is being co-produced by the Cincinnati USA Regional Chamber.

With customer centricity at its core, the conference has in recent years focused mainly on the marketing of consumer packaged goods. But, based on input from last year’s post-conference survey, the 2015 event will leverage its appeal to CPG marketers while adding keynotes and breakout sessions directly targeted to marketers of products and services ranging from travel to energy, healthcare to banking, and more.

Announcing the first two keynoters, Digital Dialogue chairs Sean Grace and Nicole Ball said:

“Paula Froelich, Yahoo! Travel Editor-in-Chief, will discuss the importance of utilizing digital media to build a brand by creating engaging, thoughtful, and addictive content. She knows because she did exactly that. Her storytelling credentials are second to none.”

Megan Moore, with Deep Focus in NYC will share their newly released research about Millennials and Gen Z. One of the world’s hottest agencies today, Deep Focus was born out of the digital/social media sphere and today operates across the globe. Providing best-in-class services – including The Moment Studio, its social and mobile content arm – the agency is known for standout creative such as Lay’s “Do Us A Flavor”, AMC’s “Mad Men Yourself”, and Purina “Trust”. Moore is director of consumer insights at the agency.

Featured presenters from Cincinnati and beyond will lead the way, exploring how to leverage technology to connect and deepen relationships with customers. The event is presented by AAF Cincinnati, the local affiliate of the nation’s oldest advertising trade association.

Sponsors named to date include Enquirer Media, Xavier University, LEAP Agency, The Goodway Group, and the newly formed 84.51°.

Call for Speakers
Digital Dialogue is actively seeking additional senior-level marketers and thought leaders from brands, retailers, agencies, technology companies and data providers. Those interested are encouraged to submit proposals by August 31, 2015, to http://d2cincinnati.com/speaker-signup/

To register for Digital Dialogue, or for more information on speaker and sponsor packages, visit http://d2cincinnati.com. For the latest news, follow Digital Dialogue on Twitter @d2Cincinnati #d2Cincy.

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