Revolutionary Digital Photo Sharing Device Launches on Indiegogo

Share Article

San Diego-based company XY switches from Kickstarter to drive funding for second product offering

XY, creator of the life-changing XY Find It locator beacon that saves you time and helps you find personal items before you lose them, announces the launch of an Indiegogo crowd-funding campaign today to help fund a brand-new, digital photo sharing device that will fundamentally improve the way the world views and shares images.

XY Share It is a Bluetooth LE-powered device that makes it easy to share photos with people near you. Open the XY Share It app on your phone or tablet and select the Share It album you want to make available to start sharing. People near your XY Share It can use the app on their phone or tablet to easily and securely access the shared album, and view the photos without utilizing email, texts, or social media.

"At XY, our mission is to build small devices that do big things," said Nick Trouw, lead product designer. "Our goal is to create products that solve real-world problems, and our Indiegogo campaign launch today will promote a device that does just that."

XY Share It allows users to control who can see which photos they are sharing, whether they are openly shared to all nearby XY Share It users, or limited to a small group of friends. The small stylish design is perfect to take with you whenever you want, and can easily attach to bags, keys, backpacks, or simply fit it your pocket.

Although XY Find It was featured as a Top 5-funded campaign on Kickstarter last year, the team chose to launch the XY Share It campaign on Indiegogo due to the platform’s flexibility, strong referral tools, and an infrastructure designed to support creators throughout their campaign.

“Our goal is to begin shipping to supporters in November, leaving plenty of time for people to give XY Share It as gifts during the holidays,” Trouw explained. “The faster we reach and surpass our funding goal, the sooner we can begin manufacturing this revolutionary product.”

For more information, or to arrange an interview with the XY team, please contact Christina Jesson at, or (205) 657-2636.

About XY
XY launched its first product, XY Find It, after raising more than $200,000 on Kickstarter in 2014. XY Find it is a Bluetooth LE-powered tracking and locator beacon that syncs with any compatible iOS or Android device to help keep track of personal items. It can be found in retail stores nationwide, including Fry’s Electronics, Fred Meyer, and Brookstone, as well as on For more information, visit

About Indiegogo
Indiegogo empowers people around the world to fund what matters to them. As the largest global crowdfunding platform, campaigns have launched from almost every country around the world with millions of dollars being distributed every week due to contributions made by the Indiegogo community. Indiegogo is an open platform dedicated to democratizing the way people raise funds for any project – creative, entrepreneurial or cause-related. The company was launched in 2008 and is headquartered in San Francisco, with offices in Los Angeles and New York. For more information, visit and follow us at and

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Christina Jesson
Follow >
Follow us on
Visit website