Chef Phillip Ashley Unveils Heart of Le Bonheur Designer Chocolate to Benefit Le Bonheur Children’s Hospital

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Unveiling ceremony included Chef Phillip Ashley chocolate workshop with Le Bonheur patients

Chef Phillip Ashley Chocolate Workshop

I created the Heart of Le Bonheur to benefit and commemorate the great work Le Bonheur does on a daily basis to make a difference in their patient’s lives and in our community,” said Chef Phillip Ashley.

Memphis-based designer chocolatier, Chef Phillip Ashley unveiled his latest creation, called the Heart of Le Bonheur today. The designer chocolate was launched at a reception and hands on, personalized chocolate workshop for Le Bonheur Children’s Hospital patients. The Heart of Le Bonheur chocolates are sold in six piece gift boxes for $14.79 with $4 from every box sold to be donated to the Le Bonheur Heart Institute.

“We appreciate Phillip’s support of Le Bonheur and our community as a whole,” said Le Bonheur President and CEO Meri Armour, MSN/MBA. “He is an outstanding success story and a wonderful example of talented people giving back to their communities. We are so pleased to have his support for our Heart Institute.”

The Heart of Le Bonheur chocolate is heart-shaped with Le Bonheur’s famous stitched heart image atop the chocolate. The chocolate is flavored with orange marmalade, tarragon and honey, all of which have a history as being used in medicine or for healing practices. The stitched heart symbolizes the founding of the hospital in 1952, by Le Bonheur Club, a group of women who saw the need for Memphis to have a hospital just for children. The Heart of Le Bonheur chocolate can be purchased online at http://phillipashleychocolates.com/product/heart-of-le-bonheur/ or at Phillip Ashley Chocolates at 798 South Cooper Street in Memphis.

“I created the Heart of Le Bonheur to benefit and commemorate the great work Le Bonheur does on a daily basis to make a difference in their patient’s lives and in our community,” said Chef Phillip Ashley. “The Le Bonheur Heart Institute is especially close to me as my mother was also treated for a congenital heart defect.”

About Le Bonheur Children’s Hospital
Le Bonheur Children’s Hospital in Memphis, Tenn., treats more than 250,000 children each year through community programs, regional clinics and a 255 bed state-of-the-art hospital. Le Bonheur serves as a primary teaching affiliate for the University Tennessee Health Science Center and trains more than 350 pediatricians and specialists each year. Nationally recognized, Le Bonheur is ranked by U.S. News & World Report as a Best Children’s Hospital. For more information, please call (901) 287-6030 or visit lebonheur.org. Connect with us at facebook.com/lebonheurchildrens, twitter.com/lebonheurchild or on Instagram at lebonheurchildrens.

About Phillip Ashley:
Phillip Ashley Chocolates is located in the Historic Cooper Young District in the heart of Memphis, Tennessee, opening in November 2013. Each chocolate is handcrafted in small batches in the 1,300 square foot design studio using the finest fair trade chocolate and superior ingredients. We are on a mission to break the boundaries of conventional chocolate making and develop a class of chocolates unlike any other paired with an exceptional shopping experience whether in our luxury boutique or online.
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Valerie Morris
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