The way we do business doesn’t respect human dignity. Our future belongs to coevolution instead of this harmful Darwinian fight of everybody against everybody else.
ZURICH, Switzerland (PRWEB) August 29, 2015
Although Americans enjoyed celebrating their independence and freedom this summer as they do every year, one freedom still yet to be discovered is economic free will within business.
In a country where so many freedoms are granted, Heinrich Anker’s new book, “Wealthier Together,” explores how young Americans can take charge of their own economic freedom, and how corporations can develop a balance between competition and social responsibility.
Focusing on his concept, “Value Balance in Business”, Anker presents a strategy for businesses, employees, and customers to focus on long-term prosperity instead of short-term gains and instant gratification.
“The number of employees who feel less and less connected with their work and their employers is steadily increasing, the gulf between companies and their employees is widening,” said Anker.
As an economic professor and business consultant, Anker uses his expertise and knowledge to evaluate the current state of mainstream economics.
“Contemporary economic thinking and its devastating consequences are built around a totally outdated picture of mankind,” said Anker. “The way we do business doesn’t respect human dignity. Our future belongs to coevolution instead of this harmful Darwinian fight of everybody against all others.”
By Heinrich Anker
Available in softcover, hardcover, e-book
Available on Amazon, Barnes and Noble, Google Play and iUniverse
About the author
Dr. Heinrich Anker is professor for business ethics at the Bern University of Applied Sciences in Switzerland. He studied economics, sociology, and history at the University of Bern, and later humanistic psychology. He advises and assists private and public companies in the field of corporate culture analysis and development, basing his consulting on the Value Balance in BusinessTM, a concept he created. His email address is anker (at) pop.agri.ch.
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