New Show & Sell App Challenges The Trade Show Mobile App Industry To A “Dual”

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Experienced multimedia developer combines a dual-mode trade show and everyday sales strategy with enterprise-like customization features.

We want our clients to have the ability to have their app grow with them, not as a one-time-use investment.

Debuting this week in the Apple App Store, the Show & Sell app promises all of the features of a trade show lead app along with the usefulness of a daily sales presentation app - with the added flexibility to scale for any business size, work offline, and be fully customized for any brand design.

It is the first software-as-a-service app in LifeScience Media’s line-up, a company who has been making their mark in the multimedia world lately by bringing medical trade show exhibits to life through digital and special effects.

The developers say their focus was on simplicity when designing the app and creating latest version of their time-tested workhorse known as the TouchMedia System™, the online management system subscribers use to control the app.

App users can toggle from Show Mode to Sales Mode: In Show Mode, features include lead capture with photo options for business cards, shareable content sent with a customizable corporate-branded follow-up email, and the ability to add notes to a lead during or even after an attendee has left the booth. In Sales Mode, reps can present and share content through their individual email for personal interaction with customers. The app also includes a built-in survey and form builder and comprehensive reporting tools to measure usage and interest.

“We want our clients to have the ability to have their app grow with them, not as a one-time-use investment,” says Terry Harstad, president of LifeScience Media. “With Show & Sell, you can load all of your content once, take it to a trade show one day then use it for a sales presentation the next day. All of the metrics about app usage, leads, and survey results are all in the same place so you can compare this month to last month, or last year’s show to this year’s. It’s one simple, easy-to-use tool that offers a lot of flexibility.”

Show & Sell also promises an immense amount of flexibility in the design itself. Subscribers can customize and brand nearly all of the design elements including the backgrounds and the icons for each item. Since it also supports HTML apps, it limits the need for costly enterprise-level custom B2B apps.

The app is free on the iTunes store to experience and demo. A subscription for the service is a flat $20 per month per user. Interested customers can learn more at

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Terry Harstad
LifeScience Media
+1 7147384800 Ext: 202
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