Sector specialist agencies combine to form 21six

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Three sector specialist marketing agencies have joined forces to launch 21six, a fully integrated agency

Three sector specialist marketing agencies have joined forces to launch 21six, a fully integrated agency bringing together dedicated marketing experts in technology, healthcare, sport, leisure, food service and more. The mission: to bring a bold and brave approach to marketing services.

21six will house dedicated digital services, video production, social media and a newly formed event management division. The premise of 21six is to service clients with dedicated sector specialists who offer deep industry knowledge, coupled with a fully integrated proposition.

21six brings together Brew Agency, B2B and technology marketing specialists, White Communication Group, dedicated healthcare experts and Jellyfish Solutions, a food service and sport marketing agency. The team is bolstered by the appointment of Ted Nash as chief digital officer. Ted is a serial internet and mobile entrepreneur. He was recently recognised in Forbes magazine as one of the ‘30 under 30’s’ and awarded ‘Global Mobile Innovator of the Year’ at Mobile World Congress 2015.

The headquarters will be based in Marlow with regional offices in Southampton, The Oval and Weybridge. Over 50 people will sit across these offices. The board will be led by Rick Ankers, CEO, and James Collis, Managing Director. The board will be chaired by Andy Nash, an experienced and successful chairman across a number of companies. Andy is also currently Chairman of Somerset County Cricket Club and a Director of the England and Wales Cricket Board (ECB).

Rick Ankers, CEO, 21six, comments: “The collective mission of 21six is to be bold and brave. The agencies that have come together as part of this merger are experts in their field but we are united in a set of shared values, with the goal of delivering a bold and brave approach to everything we do. Consumers, markets and communication channels are changing rapidly and 21six signifies an evolution in response to this change.”

James Collis, managing director, 21six comments: “Our strength lies in our dedicated sector knowledge combined with a best-in-class range of services. Providing clients with teams of industry experts enables us to consult and advise clients on marketing activity that will deliver the best results. As one agency we can offer everything a client needs to achieve their marketing goals.”

21six has a client roster that includes ALK, Bayer, Baxters, Epson, Johnson & Johnson, the League Managers Association, Sainsbury’s, The Ageas Bowl and Toshiba.

About 21six
21six is fully integrated, sector specialist marketing agency. With dedicated expertise in technology, healthcare, food, sport and leisure and a full service offering including digital, video, event management, social media content management and PPC.

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Helen Shafe
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