LekkerSnacks.com
"No more guilt, no more secret wrappers under the mattress, it's time to SNACK ON!"
London, United Kingdom (PRWEB) September 10, 2015
With today’s natural & organic food & beverage market worth over $100 BN, and expected to grow at around 20% each year for the next 3 years, it’s no surprise to see that grocery stores, brands and consumers at taking an interest in the Market. Snack food is the biggest growth category within this market, and it’s been driven by a surge in variety and innovation. Today in the USA there are 2,000 individual snack brands on the market, and this sector alone is worth
$6 BN.
The snacking frenzy continues, today consumers have moved from 1.9 snacks a day to 2.8 snacks a day, and in the USA 50% of consumers snack over 3 snacks a day. It’s been driven by the blurring of boundaries between snacks & meals and a surge in healthy snack foods and options. Added to this, there has been a significant spike in foods targeted at specific diets and allergens. Surprisingly a recent study in the USA noted that 45% of Millennials (those born between 1981 & 1995) have adopted a special diet – Gluten free, vegan, dairy free to name a few.
In this context, with the significant growth in the Market, and expected continued momentum, LekkerSnacks.com has launched in the UK, offering a single shopping destination for high quality, innovative and healthy snack brands. Squarely focussed on the snacking market (ie, those eating occasions between meals), LekkerSnacks offers over 100 snack bars, and other healthy treats, with products sourced from the UK and USA.
Product highlights include:
Emily Fruit Crisps: All natural fruit crisps, foil packed, gluten free, vegan friendly
EXO protein bar: Made with cricket flour “You’re not really paleo until you eat bugs”
YUM Earth: Organic, all natural candy & lollipop’s for kids
Founder of LekkerSnacks, Alex Theophanous, was the ex-CEO and Founder of the highly successful luxury children’s retailer AlexandAlexa.com. Alex says “It feels like a natural transition, from luxury fashion to luxury snacks”, “I’ve been an avid health snacker for the past two years at AlexandAlexa, and have seen first-hand how many exciting new Brands are popping up”, “My secret stash of gourmet snacks was so popular, that I had to go build a business around it”. “We’re on a mission to change how people snack forever.” Alex says “ No more guilt. No more secret wrappers under the mattress, It’s time to just Snack On”
The word Lekker, comes from the Dutch, South African word for “tasty” and the German word “Lecker” meaning the same thing.
LekkerSnacks launched in September 2015, in London UK